There was a time when people chose their travel destination based on their family and friends’ recommendations. Nowadays, influencers, especially Asian travel influencers, have taken over this task. Social media and these influencers make it much easier to choose between different destinations based on various factors.
Social media platforms are full of opportunities that can help businesses active in this niche. However, to use these opportunities, brands need to use influencer marketing platforms such as Ainfluencer to help them through the journey. In this article, we will introduce you to some of the macro and micro Asian travel influencers and then explain how to collaborate with them. So, let’s start.
Top 5 Asian Travel Influencers on TikTok
Our first stop is TikTok, the perfect haven for travel influencers to make videos and act as a guide for others who want the information:
#1 Maz (@wheretofindme)
Maz is a relatively new TikTok celebrity who is well-known for her clever, low-cost travel tips and secret locations worldwide. This Asian travel influencer is based in Singapore, making her a key figure for influencer marketing agencies in Singapore, and she is rapidly emerging as a popular voice on TikTok for useful travel tips.
From “how to find cheap flights” to hidden speakeasies in Tokyo, Maz’s information is frequently presented in an engaging narrative style.
- Niche: Budget-friendly travel and hidden gems
- Followers: 485K
- Engagement: 8.64%
- Brands: Travel apps, Fare aggregators
#2 Sunny Rung (@sunny_rung)
Sunny is one of the most celebrated Asian travel influencers and hotel reviewers who brings luxury Asian lodging to TikTok. Sunny gives viewers a taste of high-end travel by touring five-star hotels, sky-high infinity pools, and distinctive resorts. His well-produced videos, which range from sky lantern festivals in Chiang Mai to floating breakfast trays in Maldives villas, stoke viewers’ desire to travel and frequently go viral.
- Niche: Luxury resorts and unique stays
- Followers: 319K
- Engagement: 7.28%
- Brands: High-end hotels and hospitality brands
#3 Zimei “Zee” Lee (@zimeee1)
Zimei (also known as “Zee”) is a travel vlogger and photographer whose TikToks provide quick guides and budget tips for a variety of destinations, ranging from hidden gems in Europe to idyllic Philippine islands.
His style is entertaining and educational; for example, one clip might list the five cheapest Asian countries for a vacation, while another offers a 30-second foodie tour of Penang.
- Niche: Budget travel tips and guides
- Followers: 153K
- Engagement: 3.89%
- Brands: Travel gear brands and tourism boards
#4 Gracie (@gracietravels)
Asia travel influencer Gracie is famous for her frank travel guidance and cultural dos and don’ts. Gracie is a Chinese-Malaysian American who lives in Japan. Her series, “Travel Mistakes I Won’t Repeat,” is both funny and instructive, and she doesn’t sugarcoat her travel experiences.
Her content is helpful for first-time tourists because she frequently discusses safety advice and cultural etiquette, such as gestures to avoid in Japan.
- Niche: Cultural travel tips and do’s & don’ts
- Followers: 131K
- Engagement: 4.78%
- Brands: Travel insurance and safety gear brands
#5 Sky (@skygoesplaces)
Sky, a travel creator from Thailand, is great at promoting upscale hotels and tropical getaways throughout Southeast Asia. Her TikToks frequently go viral; for instance, her tour of a hidden Bali villa received over 50,000 likes. Her content includes POV resort tours, infinity pools, and lush island scenery, all of which are edited with uplifting music and captions.
- Niche: Luxury travel in Southeast Asia
- Followers: 115K
- Engagement: 1.33%
- Brands: Boutique resorts, travel booking sites
Top 5 Asian Travel Influencers on Instagram
Instagram is a social media platform perfect for activists in different niches, such as health influencers, Asian travel influencers, or even casino influencers. This makes it a great place for travel influencer marketing agencies to work on and help businesses create impactful influencer marketing campaigns. This is a list of some of the popular Asian travel influencers on IG:
#1 Cheesie (Ringo Tanaka) (@cheeserland)
The Malaysian-Japanese influencer Cheesie, Rin Tanaka, has been blogging for 20 years and is a famous Instagram influencer in Japan. Her Instagram page is a collection of everything related to Japan, from traditional cultural experiences to kawaii cafes, as well as other travel in Asia. She personifies the blending of fashion, culture, and travel.
- Niche: Japanese travel and fashion
- Followers: 493K
- Engagement: 6.49%
- Brands: Japan National Tourism Organization, Fashion labels, Beauty brands
#2 Chloe Leong (@chloeleongg_)
As one of the best Asian travel influencers, Chloe Leong combines her love of adventure with fashion. In Instagram images and videos, Chloe looks effortlessly stylish while showcasing family-friendly travel throughout Asia. Her stream is a mix of glamorous hotel moments, city skyline vistas, and gorgeous beach scenes, frequently with her family having a good time traveling.
- Niche: Family and luxury travel
- Followers: 292K
- Engagement: 0.51%
- Brands: Fashion brands for travel attire
#3 Jenna Silver (@jennasilver_)
Jenna Silver is an Asian travel influencer on Instagram who goes on some of the most unique mindful adventures and can be named as top beach influencers as well. She is a U.S. citizen and has traveled throughout Southeast Asia and Oceania.
There are turquoise lakes, jungle retreats, and the occasional yoga stance with a beautiful setting in Jenna’s feed. She frequently posts thoughtful captions regarding eco-friendly and “mindful” travel strategies.
- Niche: Tropical and eco-friendly travel
- Followers: 209K
- Engagement: 9.26%
- Brands: Island resorts, Dive tour companies
#4 Aileen Adalid (@i_am_aileen)
Aileen is well-known for having traveled to more than 60 nations and documenting her experiences as an entrepreneur. With colorful images and practical travel descriptions or money-saving advice, her Instagram showcases experiences ranging from island hopping in the Philippines to touring European towns. This is why she is among the top travel influencers in many lists.
- Niche: Digital nomad lifestyle and world travel
- Followers: 110K
- Engagement: 1.69%
- Brands: Airlines, Gadget brands (travel drones, cameras), and Tourism boards
#5 Marischka Prudence (@marischkaprue)
Marischka is a sea enthusiast that have so much quality content on her Instagram page. Her feed is filled with breathtaking beach sunsets, cultural sites throughout Asia and Indonesia, and underwater treasures. She serves both domestic and foreign clients by offering travel advice in both English and Bahasa Indonesia.
- Niche: Diving and nature travel in Indonesia
- Followers: 110K
- Engagement: 1.43%
- Brands: Indonesia Tourism, Diving gear companies
Top 5 Asian Travel Influencers on YouTube
Asian and American travel influencers are using the power of YouTube to gather more followers and impact the industry. Here are some of these Asian travel influencers you should look up:
#1 Tanya Khanijow (@TanyaKhanijow)
One of India’s most celebrated travel YouTubers is Tanya Khanijow, a female traveler who has pioneered vlogging. Tanya creates excellent travel programs that span locations throughout Asia and beyond. Her videos, which cover everything from road trips in Bhutan to backpacking in Vietnam, blend realistic itineraries, captivating narrative, and dramatic images.
- Niche: Solo travel and adventure in India and Asia
- Followers: 2M
- Engagement: 7.18%
- Brands: GoPro, Automobile companies (for road-trip content), Tourism boards
#2 Anunay Sood (@AnunaySood)
Anunay is an Asian travel influencer who has seen a big growth in her account in recent years. He is a professional photographer. His YouTube videos are famous for their dramatic style and emphasis on photography and travel.
He frequently visits beautiful places, such as the beaches of Sri Lanka or the deserts of Jordan, and produces vlog-style trip videos that double as lookbooks for his images.
- Niche: Luxury travel and travel photography
- Followers: 381K
- Engagement: 2.67%
- Brands: High-end brands like Nikon
#3 Travel Beans (Alex & Emma) (@TravelBeans)
Alex and Emma have traveled throughout Asia and other regions of the world and made a YouTube channel based on these travels. These Asian travel influencers create entertaining travel vlogs with a humorous and grounded tone. They highlight both the enjoyable and difficult aspects of travel so you have a full picture of it.
- Niche: Long-term travel and digital nomad lifestyle
- Followers: 372K
- Engagement: 4.36%
- Brands: RV rental companies, Tour companies
#4 Divert Living (Jimmy & Tah) (@DivertLiving)
Divert Living began as an international travel pair channel with Jimmy and Ta working and traveling the world together. Their YouTube content, which had over 316K subscribers, included anything from city guides to candid accounts of the hardships of frequent travel.
- Niche: Backpacking and cultural travel in Asia
- Followers: 316K
- Engagement: 7.28%
- Brands: Travel gear brands and VPN services
#5 TPT travel guides (@thepoortraveler)
The Poor Traveler’s founders, Vins Carlos and Yosh Dimen, have transformed their low-budget travel blog into a popular YouTube channel. They specialize in low-cost travel guides for Asian places, especially for Filipino tourists, and have about 227K subscribers. Their entertaining and very educational content frequently features funny skits or bloopers.
- Niche: Budget travel guides for Filipino travelers
- Followers: 228K
- Engagement: 3.11%
- Brands: Hostel chains, and Telecom companies
Ainfluencer: The Best Platform to Connect with Asian Travel Influencers
It might be difficult to choose the best travel influencer for your brand when there are so many of them making their mark. Ainfluencer will be the best answer in this situation.
One of the best free influencer marketing platforms, Ainfluencer was created to easily link marketers with the thriving influencers on various platforms, such as YouTube, Instagram, and TikTok.
The following explains why this platform is the best platform for collaborating with Asian travel influencers:
- AI-Powered Matching: Ainfluencer uses AI to find the most suitable influencers for any business active in any niche.
- 100% Free: By using this platform, you won’t pay any hidden charges, and all of the features are completely free.
- Secure Escrow Payments: Ainfluencer provides a safe escrow payment method that protects both parties by holding money and releasing it to the influencer only after content is delivered.
- Detailed Analytics and Insights: You will find lots of top-tier analytics and data about influencers, campaigns, and other activities on Ainfluencer.
- AI-Based Video Translation: The AI video translation tool offered by Ainfluencer is a noteworthy feature for the Asian market. Videos may be automatically translated and dubbed into more than 200 languages while maintaining tone and style for influencers and companies.
Sign up now and use all the amazing features mentioned for free!
Conclusion
We learned about some of the Asian travel influencers active on different social media platforms. We also learned about Ainfluencer, which is a platform designed to help businesses find and collaborate more easily with these and other influencers.
With Ainfluencer, you can find the best travel influencers in Asia, send invitations, and start collaborating with them. At the end, you can also track your campaign’s success, and that’s what Ainfluencer is really good at!
FAQs
Let us look at some questions that have been repeated on the Internet about Asian travel influencers:
1. How Do Brands Collaborate With Asian Travel Influencers?
Brands can use Ainfluencer to locate relevant influencers, pitch campaigns, and use the integrated chat to negotiate about the content. To guarantee genuine results, Ainfluencer uses the Escrow system, which holds the money for businesses until they are happy with the results.
2. How Do I Find Influencers For Asian Travel Promotion?
For this matter, it’s best to use tools like Ainfluencer designed for this problem. It will help you search by area, niche, number of followers, and interaction, and find relevant influencers. In order to network, you may also go to local influencer events or actively search for hashtags or locations on Instagram or TikTok.
