Why are Spanish travel influencers so popular? They know how to bring Spanish culture, humor, and style into everything they post. That’s what makes their content fun and relatable in every part of the world.
In this guide, we’ll show you the top Spanish influencers to follow in 2025 on TikTok, Instagram, and YouTube. We’ll also explain how brands can collaborate with influencers from Spain and share some useful tools to make influencer partnerships easier, like Ainfluencer, a great platform for finding Spanish influencers.
Top Spanish Travel Influencers on Social Media
In this section, we’ll go through the top Spanish influencers on three major social media platforms: TikTok, Instagram, and YouTube.
Let’s start with the most popular one, TikTok:
Best Spanish Travel Influencers on TikTok
Let’s check out our list of TikTok Spanish travel influencers:
1. Rebeca Stones (@rebecastones)
Rebeca Stones is our first Spanish digital creator who shares her life and travels with a warm, personal touch.
On TikTok, she posts clips of her adventures, everyday moments, and thoughts that feel honest and relatable. She’s also written a few novels and used to act and host on TV, but now she focuses more on connecting with her audience through short videos and social media.
- Followers: 773K
- Niche: Travel, lifestyle
- Engagement Rate: 8.82%
- Average Views: 108K
- Audience: 53% Spain, 12% Mexico
- Other Social Media Handles: Instagram @rebecastones | YouTube @eclipse939898
One thing about Rebeca is that she’s not just a travel influencer; she has collaborated with many brands, including big names like L’Oréal. She has served as an ambassador and created sponsored content promoting products like lip oils, makeup, and skincare.
She also took part in an influencer giveaway where she announced a giveaway of 100 double entries with L’Oréal Paris, marked as a paid partnership.
Rebeca also collaborated with Redken Profesional España, a brand focused on haircare. She posted a TikTok Video (October 1, 2023) and compared bond repair products, tagging Redken alongside L’Oréal.
Overall, Rebeca Stones is a popular choice among influencer marketing agencies in Spain as a popular influencer with a high engagement rate and a wide range of niches.
2. Claudia Martinez (@claudiiamg)
If you’re a travel brand looking for influencers with real impact and engagement, Claudia could be a great choice. She is one of the hottest Spanish travel influencers and is known for sharing her travels, daily routines, and fun moments with a lighthearted vibe.
Claudia gained visibility through appearances on Spanish shows like ‘Mujeres y Hombres y Viceversa’ in 2017, where she participated as a contestant.
She has over 437K followers and more than 41 million likes on TikTok. Her videos usually feature destinations like Greece, the Maldives, and Dubai, mixed with clips of her summer routines, viral TikTok sounds, and fashion picks.
- Followers: 440K
- Niche: Travel, lifestyle, fashion
- Engagement Rate: 5.31%
- Average Views: 136K
- Audience: 86% Spain, 2% Mexico
- Other Social Media Handles: Instagram @claudia.martinez
3. ViajayGanavida (@viajayganavida)
@ViajayGanavida is run by a couple who love exploring nature, small towns, and hidden gems across Europe.
Their TikTok videos usually include routes, charming villages, and practical tips for travelers, in places like Asturias, Alsace, and Cáceres.
For travel influencer marketing, they are a great fit. You can collaborate with them for local restaurants, accommodations, and more.
They keep things simple and helpful, with short clips that show what to see, where to eat, and how to enjoy each spot without the crowds. Their content feels personal and down-to-earth, and they often include their dog and baby in the adventures.
- Followers: 39K
- Niche: Travel, family
- Engagement Rate: 3.26%
- Average Views: 127K
- Audience: 86% Spain, 2% Colombia
- Other Social Media Handles: Instagram @viajayganavida
4. Marta Travels(@imartatravels)
One of the popular Spanish travel TikTokers is Marta, who solo-travels in Europe. She shares tips, routes, and weekend plans mostly around Catalonia, but also in places like Morocco, Switzerland, and Peru.
Her TikTok has 9.3 million likes, with videos that focus on solo travel, hidden spots, and things to do in and around Barcelona. Marta’s style is practical and friendly; she gives clear advice, shows real experiences, and keeps things easy to follow.
- Followers: 358K
- Niche: Solo travel
- Engagement Rate: 5.02%
- Average Views: 10K
- Audience: 77% Spain, 2% Mexico
- Other Social Media Handles: Instagram @imartatravels
5. Cynthia (@cyncynti)
Cynthia is another one of our Spanish travel TikTok influencers with a lot of stamps on her passport. She’s lived in Shanghai for several years and focuses on sharing travel guides, especially around China and Asia.
Although a micro-influencer on TikTok, she’s a macro-influencer on Instagram with +300K followers. She also runs a blog and offers digital travel guides through her site.
- Followers: 44K
- Niche: Travel
- Engagement Rate: 5.98%
- Average Views: 1.3K
- Audience: 26% Spain, 14% USA
- Other Social Media Handles: Instagram @cyncynti
Best Spanish Travel Influencers on Instagram
Moving to the next platform, let’s check out the Spanish travel Influencers on Instagram:
1. Laura López (@lauraponts)
Our first Spanish travel macro influencer is Laura Lopez with almost half a million followers. Not only is she a travel influencer, but she also cooks colorful foods and shares them on her social media.
If you take a look at her account, all you see are colorful foods and eye-catching pictures of her trips.
Between 2023 and 2024, Laura worked on a campaign to promote wild Alaska seafood. As part of it, she made and shared Instagram Reels showing how she bought and cooked items like lobster.
- Followers: 452K
- Niche: Travel, food, lifestyle, cooking
- Engagement Rate: 1.04%
- Average Reels Play: 118K
- Audience: 37% Spain. 10% USA
- Other Social Media Handles: –
2. GIGI SALOMÓN (@_sincoordenadas)
Gigi’s content is relaxed and relatable; she shows castles in Spain, natural pools in Catalonia, and budget-friendly stays in places like Turkey, Cuba, and the Azores.
Gigi’s videos feel like chatting with a friend who’s just come back from a trip and wants to tell you everything.
She’s also built a strong following on TikTok with over 75K fans and 3.3 million likes, and she’s known for highlighting lesser-known spots and clever travel hacks.
- Followers: 318K
- Niche: travel, fashion
- Engagement Rate: 0.87%
- Average Reels Play: 55K
- Audience: 58% Spain, 5% Argentina
- Other Social Media Handles: TikTok @sincoordenadas
3. Miguel Ángel (@delafuentecam)
Miguel Ángel shares travel stories that feel grounded and spontaneous. Based in Spain, he moves around in a camper, stopping in quiet towns, coastal paths, and mountain spots.
His videos show places like Fez, Ibiza, and the Swiss Alps, not through big landmarks, but through tunnels, rooftops, and local corners.
He also takes very glamorous and beautiful pictures of every place he visits, which has made his homepage very colorful and beautiful.
- Followers: 265K
- Niche: Travel
- Engagement Rate: 0.89%
- Average Reels Play: 40K
- Audience: 17% USA, 10% Spain
- Other Social Media Handles: TikTok @delafuentecam
4. Aitor Rodrigo (@aitorrodrigo)
Aitor Rodrigo travels with his dog Koda and shares their adventures through short, thoughtful videos.
He gave up a stable job and lifestyle to explore the world by motorcycle with a sidecar, turning everyday moments into stories.
His content shows quiet roads, mountain views, and small discoveries across Europe and Asia. Aitor doesn’t rush or over-edit; he lets the places speak for themselves.
Aitor has worked with several brands. For example:
He teamed up with Wallapop, a second-hand marketplace, to promote affordable, eco-friendly living.
Aitor also teamed up with KraksTV on a fun video project that played with the idea of corporate solidarity. The campaign had a light, humorous tone but still carried a meaningful message.
- Followers: 389K
- Niche: Travel, road trip, adventure
- Engagement Rate: 1.49%
- Average Reels Play: 116K
- Audience: 47% Spain, 17% Argentina
- Other Social Media Handles: –
5. Danna Ponce (@danielagartija)
Danna Ponce has become a travel and family influencer by turning a major life decision into a shared journey. She and her partner Xavi left behind their home in Spain to live and travel full-time in a motorhome with their kids.
Her content shows what that shift really looks like, packing up, adjusting to life on the road, and figuring things out as a family.
- Followers: 398K
- Niche: Travel, road life
- Engagement Rate: 3.71%
- Average Reels Play: 571K
- Audience: 80% Spain, 6% Argentina
- Other Social Media Handles: YouTube @danielagartija | TikTok @danielagartija
6. Eric & Mari (@dontworrybecamper)
Eric and Mari travel in a camper van with their baby, sharing simple routes, quiet spots, and weekend plans around Spain and Europe.
They post short videos about mountain trails, small villages, and places that are easy to reach but still feel special. Their content is calm and practical, no big productions, just real trips with a young family.
- Followers: 210K
- Niche: Travel, road life
- Engagement Rate: 0.42%
- Average Reels Play: 95K
- Audience: 18% Spain, 13% Argentina
- Other Social Media Handles: TikTok and YouTube @dontworrybecamper
Ric & Mari have worked with several brands that fit their travel and van life lifestyle. Most of these partnerships show up on their Instagram, clearly marked as paid collaborations.
Airbnb: They promoted unique stays during their trips, including a family-friendly spot in Spain. One post shared their full itinerary and showed how the place worked well for traveling with a baby and living out of a van.
Skoda: They featured a Skoda car in their road trip content, and showed how it handled long drives and fit their needs on the road. The posts focused on space, comfort, and reliability.
Civitatis: Ric & Mari shared reels and posts about guided tours and activities in different cities across Europe. The content was geared toward families and included links to book directly through the platform.
Best Spanish Travel Influencers on YouTube
As our last stop, we’re checking Spanish YouTubers who are perfect for YouTube influencer marketing. Here are the top 5:
1. Ceci Saia (@cecisaia)
Ceci Saia shares her journeys with humor, honesty, and useful advice. Her YouTube channel, with over 300K subscribers, shows trips across Europe, Latin America, and Asia, along with tips on flights, miles, and travel planning.
She speaks in Spanish and adds English subtitles, which makes her videos easy to follow. Ceci talks openly about the ups and downs of travel, and her style feels personal, like getting advice from a friend who’s figured things out along the way.
- Subscribers: 340K
- Niche: Travel
- Engagement Rate: 3.17%
- Average Views: 15K
- Other Social Media Handles: Instagram @cecisaia
Ceci Saia has engaged in several verified brand partnerships, mostly in lifestyle and travel-related niches. For example:
Amazon: Ceci runs an Amazon storefront under “Ceci Saia” and “Ceci de Viaje,” where she shares travel and lifestyle product recommendations. She features items like packing cubes and camera gear in her vlogs and links them directly to Amazon. It’s basically an affiliate setup.
Penguin Libros: As an author and kind of a book influencer, Ceci partnered with Penguin Libros to promote her book. She tied in travel and personal stories across Instagram and YouTube and blended her writing with her usual lifestyle content.
2. Aída & Martín (@molaviajar)
Our next Spanish travel YouTubers are Aída & Martín; A couple who’ve built one of the most beloved travel channels on YouTube, with over 400K subscribers and hundreds of videos documenting their adventures around the world.
They started out backpacking with little money and now create detailed video guides for cities like New York, London, Tokyo, and across the U.S. Their content mixes travel tips, personal stories, and practical advice, like how to save money, where to stay, and what to see.
- Subscribers: 403K
- Niche: Travel
- Engagement Rate: 4.5%
- Average Views: 12K
- Other Social Media Handles: Instagram @molaviajar
3. Viajando nuestra vida (@viajandonuestravida)
Viajando Nuestra Vida is a travel project led by Maeva Aguilera and Manel García, a Spanish couple who’ve turned their passion for exploration into a full-time lifestyle.
With over 90K subscribers, they share van tours, travel guides, and tutorials on campervan living. Their videos are practical, warm, and full of personality.
- Subscribers: 90.4K
- Niche: Travel, vanlife, travel advice
- Engagement Rate: 1.6%
- Average Views: 5K
- Other Social Media Handles: TikTok and Instagram @viajandonuestravida
4. Los Mundo (@LosMundo)
Los Mundo is a family of five who left behind their conventional life to travel the world in a custom 4×4 camper truck. Their journey began in 2018, and since then, they’ve been documenting their adventures across continents through YouTube, social media, and their website.
- Subscribers: 251K
- Niche: Family Travelling, adventure
- Engagement Rate: 10.32%
- Average Views: 20K
- Other Social Media Handles: –
That ends our list of Spanish travel influencers. One thing about these influencers is that you can count on them for creating content that is eye-catching and loved by users. Therefore, you can collaborate with them for brand promotion.
How to Collaborate with Spanish Travel Influencers?
If you’re looking to find Spanish travel influencers for promotion and collaborations, the first step is to find them. Using hashtags, searching on Google, and exploring social media can help, but they are very time-consuming and usually don’t have the best results.
If you want a quick, professional, and hassle-free collaboration, you need to search for Spanish travel influencers on influencer marketplaces.
Influencer marketplaces are online platforms that store detailed profiles of millions of influencers. You can explore these platforms by using filters like location, niche, or follower count to quickly find influencers who match your needs.
While there are many platforms available for influencer marketing, Ainfluencer stands out as one of the most dependable options.
What is Ainfluencer and How Can It Help Find Spanish Travel Influencers?
As the world’s first free DIY influencer marketing platform, Ainfluencer connects you with over 5 million creators across Instagram, YouTube, and TikTok all over the globe.
With powerful filters and AI-powered matching, you can quickly find influencers by niche, location, follower count, and more, no endless scrolling required.
Here are some of the features that make Ainfluencer stand out:
- Smart Search Filters: Find influencers by niche, location, follower count, engagement, and +20 filters
- AI-Powered Matching: Influencer suggests the most relevant creators for your brand using its AI-powered system.
- In-App Messaging & Workflow: Brands and influencers can communicate within the built-in chat box in the application for a smoother collaboration.
- Secure Payment via Escrow: Payments are held safely in an escrow system until the influencer publishes the content, for safe, risk-free transactions
- Unlimited Campaigns: You can send unlimited invitations for collaborations and organize as many campaigns as you want, no fees!
Doesn’t matter if you own a big or small business; Ainfluencer gives you the tools to run effective influencer campaigns without the complexity.
So why don’t you give it a try? It’s free!
Wrapping Up
Spanish travel influencers are out there living it on the road, in vans, with backpacks, kids, pets, and cameras. And that’s what makes them a great fit for influencer marketing: they can collaborate in so many niches with brands.
If you’re still looking for that one perfect Spanish influencer, don’t forget to get help from platforms like Ainfluencer; it’s free!
FAQs
Let’s review some frequently asked questions about Social Media Spanish travel Influencers:
Q1. Who Are Some Popular Spanish Travel Instagram Influencers?
Well-known Spanish travel Instagram influencers include names like Aída & Martín, Rebeca Stones, and Danna Ponce who showcase destinations within Spain and worldwide with a strong emphasis on aesthetics and storytelling.
Q2. How Can I Find Top Instagram Spanish Travel Influencers?
Search location-specific hashtags like #TravelSpain or #EspañaViajera, explore tourism board collaborations, or use influencer marketing platforms like Ainfluencer to filter for Instagram Spanish travel influencers with proven engagement.
Q3. Are There Well-Known Spanish Travel YouTubers?
Yes, creators like Ceci Saia and Aída & Martín make high-quality content, blending travel tips, destination guides, and personal stories, appealing to both Spanish locals and international viewers.
Q4. How Can Brands Benefit From Spanish Travel Influencer Marketing?
Brands can partner with Spanish travel influencers to reach engaged, travel-loving audiences, boost visibility in Spanish-speaking markets, and build trust through authentic content that feels personal, not promotional.
