Traveling, one of the main pleasures in life, is becoming more popular every day; so are travel influencers. The industry hit $24 billion globally in 2024. That’s why there are plenty of travel brands looking for influencers daily.
While it’s possible to find these with a quick search on Google or a scroll through Instagram and TikTok, there is a significantly more efficient way. A good influencer marketplace can save you time and effort. So let’s take a look at the best travel brands looking for influencers.
Travel Brands Looking for Influencers
As traveling grows more and more expensive every year, brands’ need for new marketing techniques grows with it. The travel influencer marketing industry is at an all-time high, so let’s get into the top 14 travel brands seeking influencers.
1. Booking.com
Booking.com is a travel platform that can help you book your flights, hotels or villas, and even your rental cars. This platform has a couple of success stories in influencer marketing, such as their #FutureOfTravel campaign and their Genius Loyalty program.
Booking’s collaboration opportunities include Instagram adventurers showcasing bucket-list stays to family travel vloggers highlighting vacation rentals.
What you can expect from collaborating with this company includes free or discounted accommodations, custom referral codes, and simple payments per post.
2. Cheapflights
As we already mentioned, traveling can be very expensive. Cheapflights can offer users, you may have already guessed it, cheap flights.
The platform shares user-generated content on Instagram and collaborates with travel deal bloggers and budget travel influencers.
It’s unclear exactly what you’ll receive from Cheapflights. However, influencers report receiving flight vouchers or commissions via their affiliate links. You can also get a shoutout by using #Cheapflights on your content.
3. Airbnb
It’s impossible to attempt traveling and not hear of Airbnb. The platform is dedicated to offering a budget-friendly alternative to hotels and has over 3,000 sponsored mentions on Instagram.
As an influencer working with this travel brand, you’ll be receiving free or discounted stays in exchange for content and an affiliate code for followers.
As one of the travel brands looking for influencers, this platform searches for creators active in the travel and family niche, and content creators related to their themed seasonal campaigns.
Airbnb is one of the top travel brands looking for Instagram influencers, mostly due to how visually appealing their sponsored content typically is.
4. Emirates
Forget about budget-friendly options and cheap flights, Emirates is aimed towards people who look for luxury.
The global airline makes use of influencer marketing to showcase its luxurious aspects, and drive up sales.
In an effort to show the beauties of Emirates, the country, and the airline, the company ran a campaign called Emirates: Be There.
In this campaign, 7 influencers travel to a new country on Emirates, share their journey via social posts, and produce a short film about their experience.
If you’re working with Emirates you can expect access to exclusive first-class flights, and sometimes payment for comprehensive content creation.
5. Skyscanner
A search aggregator and travel agency, Skyscanner is a major company in the field. The brand runs a Creator Programme with commissions for influencers, monthly insider info (trending destinations, product updates), and cash rewards for challenge participation.
A unique payment system Skyscanner offers includes a unique tracking link to embed when you mention booking flights or finding deals. In addition to that, the company also makes pay-per-post deals on TikTok and Instagram.
6. HydroBlu
HydorBlu is a different travel brand looking for influencers on this list. As opposed to international flights, this brand is focused on adventures and outdoor off-grid activities.
If you’re looking to monetize your collaborations, this brand offers two different methods. The affiliate program offers ongoing commissions with affiliate links, and one-time collaborations offer perks like free camping gear, store credit, and even a chance to join their HQ group. You can work with this brand as an adventure, exploring, or outdoor influencer.
7. BonAppetour
Traveling doesn’t have to be far. Even a local dining experience can be a trip as well. The name is a clever word-play on the French phrase “bon appetit” and tourism, and the platform connects travelers with local home chefs for dining experiences.
What you can expect from collaborations with this brand includes free dining experiences in various cities and sometimes a small payment for content creation. Other than travel content creators, BonAppetour also works with food influencers.
8. Hilton Hotels & Resorts
You might be thinking a hospitality giant like Hilton does not need influencer marketing, but even major global companies can make use of this marketing method.
The brand makes it easy to collaborate with them via an Influencer Accommodations Request form on their website.
Given that their form gets approved, Hilton connects them directly with a hotel for a potential stay collaboration. While the hotel doesn’t offer any monetary value for collaborations, free hotel rooms are often provided.
9. UnCruise Adventures
An intimate, adventure-focused cruise, UnCruise makes use of influencer marketing to introduce itself to travelers. The company typically works with travel, outdoors, and food influencers.
Pay-per-post, free trips, upgraded accommodations, and discount links for influencers’ fans. If fresh seafood and ocean swims sound like a good idea to you, then this is one of the few travel brands looking for influencers that may satisfy that need.
10. Intrepid Travel
Speaking of adventure and traveling, Intrepid is a small adventure tour group that’s well-known for offering a unique experience. This brand is committed to diversity, with an impressive 58% BIPOC influencer collaborations in 2024.
In addition to free accommodations and tour sign-up, Intrepid offers an annual mentorship trip that gives up-and-coming creators from underrepresented backgrounds a fully funded opportunity to travel and create content.
The platform is dedicated to its Ethical Marketing Guide and has plenty of influencer testimonies to show for it.
11. Hipcamp
A marketplace for campers and glampers with campsites online. The brand had significant growth after the pandemic and attributes most of it to influencer marketing.
Hipcamp favors authentic content and honesty and offers free stays at Hipcamp sites and early access to new locations.
It also provides occasionally sponsorship fees for producing high-quality photo/video content, and even a referral program or an ambassador role for smaller influencers.
12. Orbitz
A brand that had gone dormant during the COVID-19 quarantine was Orbitz. They’ve come back ever since and are using influencer marketing to regain their audience.
This travel booking site typically works with mid to micro-influencers and offers sponsored travel expenses, affiliate commissions through Orbitz’s program, and cross-promotion in return.
13. Rainbird
If you’re more active as a fashion influencer, but still looking to broaden your horizon with travel brands then Rainbird is for you.
This rainwear brand offers colorful rain jackets for adventurers and travelers and includes an ambassador program.
Influencers who collaborate with Rainbird can expect a clothing item worth $500, a paid photoshoot, and paid campaign features.
Content creators are required to post wearing the gifted item, and be available for seasonal launch campaigns.
14. SteamLine Luggage
Speaking of style and fashion, SteamLine makes vintage-looking luggage with modern capabilities.
The brand is particular about the content creators they collaborate with but remains one of the travel brands looking for influencers.
As one of the smaller brands looking for influencers, SteamLine offers beautiful high-quality suitcases, and a chance to make a name in the luxury goods niche.
Ainfluencer: The Best Way to Find Travel Brands Looking for Influencers
There are many different ways to find travel brands seeking influencers, but one is significantly more efficient than others.
That would be using an influencer marketing platform. The right platform can make every step of the process easier and smoother.
Ainfluencer is the top influencer marketing platform that comes to mind. This platform is 100% free, fully customizable, and very easy to use.
Let’s take a look at Ainfluencer’s features to learn more about what the platform has to offer:
- Make a name among top brands: Ainfluencer has a network of more than 5 million creators. Join them and get noticed by well-known brands.
- Present your career: Make your profile neatly showcase your niche, collaboration history, and important stats and metrics.
- Streamlined campaign application: With the help of the built-in chat you can connect directly with brands, discuss campaign details, and negotiate deals that work for you.
- Safe financial transactions: Ainfluencer’s escrow system keeps all transactions safe, immediately making the payments to you as soon as content is delivered.
- Real-time analytics: You can see how your content performs, from likes and comments to engagement rates, helping you improve your career and get better deals from brands.
So, if you’re an influencer looking for brands to collaborate with, don’t miss this opportunity!
Conclusion
Influencer marketing is a sustainable way to fund your lifestyle. It doesn’t matter exactly which niche you’re active in, as long as traveling can fit on your page there are travel brands looking for influencers like you.
So what are you waiting for? Join Ainfluencer now and find the best companies that can help your career take off.
FAQs
1. Do Travel Influencers Get Paid, or Is It Just Free Trips?
It highly depends on the brand you’re working with and the content you’re delivering. Travel influencers can receive various payments for their content, including:
- Free Travel/Accommodation in Exchange for Content
- Paid Sponsorship Fees
- Affiliate Commission or Performance-based Pay
- Product/Service Compensation
2. How Do I Approach a Travel Brand for Collaboration?
The best way to approach brands is via a personalized intro about yourself. You can send this to companies using dedicated forums, email, a polite DM on Instagram, or even getting your audience to tag them under your posts.
3. Do Travel Brands Work with Small Influencers?
Yes! Many travel brands, big or small, work with influencers of various sizes. This includes micro influencers with just a few hundred followers, to macro content creators with millions of followers across platforms.
