Travel influencer marketing has completely changed how destinations and travel experiences are promoted. These days, travel vloggers have the power to inspire millions of people to pack their bags and discover new places.
In fact, travel influencers are known for delivering some of the best ROI in digital marketing, so much so that 87% of marketers are planning to increase their influencer budgets.
With that in mind, choosing the right travel vlogger to partner with can make all the difference for tourism boards, hotels, tour operators, and travel brands.
In this blog, we’ll introduce you to some of the top travel vloggers across YouTube, TikTok, and Instagram. We’ll also show you a free influencer marketing platform (Ainfluencer) that makes it easy to find and connect with the right creators. Let’s get started!
Best Travel Vloggers on YouTube, TikTok, and Instagram
Here, we’ve rounded up a list of the most famous travel vloggers on main social media platforms like YouTube, Instagram, and TikTok. Our list includes mega- to micro-influencers, couple vloggers, and more. Keep reading!
Top Travel Vloggers on YouTube
YouTube is the main hub for travel and outdoor influencers. Let’s meet the most popular travel vloggers on YouTube:
1. Samuel & Audrey(@samuelandaudrey)
We begin our list with the best couple travel vloggers on YouTube who have posted 597 videos and gained over 88M views since 2012.
This travel couple focuses on local food. Sam and Audrey (a Canadian-Peruvian duo) are known for their enthusiastic city guides and street food tours.
Some of their posts, like “24 Hours in Bangkok – Food Tour + Attractions” or “Street Food in Mexico City,” are vlogs that have been very popular among viewers.
These YouTube influencers have collaborated with many tourism boards. For example, they’ve done sponsored series with destinations like South Korea and Finland.
- Followers: 428K (YouTube), 51.3K (Instagram).
- Eng Rate: 6.58%
- Avg Likes: 706.5
2. Alex & Emma (@TravelBeans)
Alex and Emma are a British couple who have explored the world for 10 years. They balance entertaining travel vlogs with authenticity.
This couple vlogger shares incredible destination videos (full of fun edits and humor) and talks about travel burnout and taking breaks. During 2020, they did van life in the UK and opened discussions about mental health.
Alex and Emma are two of the most subscribed travel vloggers on YouTube. They have also worked with tourism boards and travel insurance companies like SafetyWing. More than 54M views on 610 videos highlight their influence in travel vlogging.
- Followers: 371K (YouTube), 43.8K (Instagram), 19.4K (Facebook), 11.4K (TikTok).
- Eng Rate: 8.75%
- Avg Likes: 13.6K
3. Aly (@PsychoTraveller
Ally is one of the best female travel vloggers on YouTube, with more than 25M views and 760 videos. This British YouTuber specializes in solo female budget travel.
Aly, known as PsychoTraveller on YouTube, has been vlogging her continuous travel since around 2013. She’s a psychology graduate who took to traveling and has built a brand around honest, no-BS travel advice.
On her channel, you can find backpacking guides, hostel life tips, travel mental health discussions, plus travel vlogs from Southeast Asia and Europe.
This macro-influencer hasn’t done many brand deals in the past (to maintain trust). However, she has occasionally partnered with relevant services like Worldpackers. Aly is also an Amazon influencer and monetizes via Patreon or by selling her own e-books/course on budget travel.
- Followers: 205K (YouTube), 16.8K (Instagram).
- Eng Rate: 5.25%
- Avg Likes: 281.5
4. Christine Kaaloa (@grrrltraveler)
The next popular travel vlogger on YouTube is Christina, a female solo traveler from Hawaii. Christine’s channel motto is “It’s not a vacation until you survive it!”. She shows the reality of solo travel, including street food and local transport challenges.
She also has extensive travel guide videos, especially across Asia – from navigating Indian trains to street food tours in Vietnam, all filmed by herself.
This YouTuber started her channel in 2006. She has uploaded 537 videos so far, gaining more than 30M views. Additionally, she’s worked with tourism boards for informational content (like a paid series for Korean tourism highlighting unique places).
- Followers: 163K (YouTube), 21.7K (Instagram), 1.6K (Facebook).
- Eng Rate: 4.73%
- Avg Likes: 33.5
5. The NYC Couple (@MarkAmanda)
We have another couple travel vlogger for you! Amanda and Mark are American travel influencers known as the digital nomad couple, documenting post-9-to-5 travel life.
These macro-YouTubers have attracted over 6M views from 373 videos within 9 years. They left NYC to travel and create weekly vlogs sharing that journey. They talk about the highs and lows of nomadic life, costs, and logistics, and show destinations in Latin America like Cartagena, Colombia.
This couple also posts Q&As about quitting jobs to travel and does some sit-down advice videos. However, Mark and Amanda haven’t done huge brand deals yet.
Most of their income might be from YouTube ads, affiliate links (booking platforms, travel insurance links in descriptions), and Patreon supporters.
- Followers: 117K (YouTube), 14.1K (Instagram), 8.2K (Facebook).
- Eng Rate: 3.83%
- Avg Likes: 115.5
6. Nike Steiger (@WhiteSpotPirates)
Let’s kick off the list of travel micro-vloggers with a sailing adventure traveler. Nike (pronounced Nee-kay) Steiger’s channel documents her buying a sailboat in Panama and learning to sail the world.
On Nike’s channel, you can watch a multi-part series about fixing her boat, Karl. She sails across the Pacific, dealing with storms and the emotional journey of living at sea.
What’s more, she’s created 407 videos and amassed about 22M views since 2013. Nike has gotten sponsorship in the form of equipment. For example, sail manufacturers sponsor new sails for Karl, and she documents the installation and review.
- Followers: 92.3K (YouTube), 19.9K (Instagram).
- Eng Rate: 9.70%
- Avg Likes: 1.2K
7. Aileen Adalid (@iAmAileenTV)
Lifestyle and travel vlogger Aileen Adalid is a Filipina entrepreneur who quit corporate life at 21 to travel. She’s traveled to 69 countries.
You’ll see everything about her luxury or adventure travel in Asia and Europe on her channel. Besides, Aileen posts travel tips like “how to be a digital nomad”. It’s interesting to know that her 218 videos have been viewed over 12M times.
Aileen has even been a brand ambassador for a bank’s travel card and a remote work job platform.
- Followers: 52.3K (YouTube), 109.4K (Instagram), 104.3K (TikTok), 83K (Facebook).
- Eng Rate: 2.23%
- Avg Likes: 22.5
8. Nora (@Nora_adventurism)
Now, we get to one of the most popular travel micro-vloggers on YouTube! Nora focuses on solo motorcycle travel vlogging. In fact, she rides her motorcycle across Eurasia and vlogs about it.
So, if you’re interested in a motorcycle adventure series, follow Nora. On her 8-year-old YouTube channel, you will watch multi-part vlogs of her journey through countries like Turkey, Iran, and Central Asia.
While Nora’s journey seems self-motivated, she has gear sponsors. Her helmet or bike accessories brands give free gear in exchange for subtle exposure.
- Followers: 39.9K (YouTube), 24.4K (Instagram).
- Eng Rate: 5.98%
- Avg Likes: 424.5
9. Lindsay McCormick (@lindsaymccormick9607)
With over 2M views from 76 videos, Lindsay is another travel vlogger on our list. She turned into a YouTuber in 2015 and posts about budget solo female travel.
Her posts include vlogs from hostels, street food challenges (“One day in Bangkok under $10”), and lots of “how to travel cheaply” advice.
Lindsay’s style is very friendly and encouraging, often breaking down her expenses and showing that travel can be affordable.
That’s why her content resonates with college students and young adults in the US and UK, primarily, as well as some in Southeast Asia.
- Followers: 24.5K (YouTube), 138.4K (Instagram), 1.9K (TikTok).
- Eng Rate: 2.38%
- Avg Likes: 561.5
10. Oneika Raymond (@OneikaTraveller)
As one of the top travel vloggers on YouTube (with under 100K followers), Oneika has gained over 1.7M views from 110 videos.
Oneika is a Jamaican-Canadian who’s an expert at professional travel journalism in vlog form.
Oneika’s YouTube is actually a companion to her IG and TV work.
She often posts segments from her TV shows or original YouTube content like “Travel Etiquette in X Country” or destination breakdowns.
That said, this black YouTuber doesn’t do traditional YouTube sponsorships like others (no VPN ads here). Instead, Oneika’s collaborations are cross-platform deals with brands. Moreover, she’s an Emmy-winning TV host and has traveled to 135 countries.
- Followers: 22.5K (YouTube), 308K (Instagram), 27K (TikTok), 61.6K (Facebook).
- Eng Rate: 3.42%
- Avg Likes: 54
Top Travel Vloggers on TikTok
TikTok’s bite-sized videos make it a hotspot for travel inspiration. This platform is home to many funny travel vloggers and creators. Let’s see who the best travel vloggers on TikTok are:
11. Alea S. (@thetraveltauruss)
Alea, known as “The Travel Taurus,” shares practical travel advice with an astrology-meets-travel persona on her TikTok account. Her main content includes quick tips like “Don’t do this at airport security!”.
But you can also see storytimes of travel wins/fails and occasionally fun astrological takes.
With 12M likes, she’s a top female star in travel vlogging. She’s also been invited on influencer press trips (recently a resort in Mexico), which she documented in her trademark candid style.
- Followers: 657.6K (TikTok), 248.6K (Instagram).
- Eng Rate: 11.53%
- Avg Likes: 139
12. Maz (@wheretofindme)
With a total of 25.3M likes and an average of 12.6K views, Maz is one the most famous travel vloggers on TikTok. This account focuses on hidden gems & travel hacks.
Maz uncovers off-beat locations and clever travel tips that make every trip feel luxurious on a budget.
Foodie finds (craft cocktails, local eats) and POV travel diaries with a humorous twist are also included in her posts.
This macro-influencer has collaborated with boutique hotels and luggage brands (e.g., a recent series with an eco-travel gear company).
- Followers: 485.4K (TikTok), 527.3K (Instagram), 7.2K (YouTube).
- Eng Rate: 8.28%
- Avg Likes: 478
13. Kaylen (@kaylendoesstuff)
Kaylen is an adventure and humor travel TikToker who has 8.6M likes and 41.4K average views. Her content ranges from skydiving vlogs to comedic takes on travel mishaps.
She also posts about her high-energy adventures (snorkeling, cliff jumping) mixed with funny skits. This makes Kaylen one of the top funny travel vloggers.
Many adventure tour companies (bungee, scuba) have featured Kaylen. Moreover, her gear collabs include a popular action camera brand campaign.
- Followers: 200.6K (TikTok), 17.5K (Instagram), 4.2K (YouTube).
- Eng Rate: 4.23%
- Avg Likes: 2.5K
14. TravelWSammy (@travelwsammy)
If you’re looking for a lifestyle influencer who also does inspirational travel vlogging, Sammy’s account is for you! Sammy shares her journey of traveling after a career break, encouraging others to see the world.
She has posted many inspirational voiceovers of her exploring new cities, plus practical vlogs, “packing my life into a carry-on”, for instance.
This female traveler has attracted 7M likes and 2.2K average views from her TikToks videos.
- Followers: 184.9K (TikTok), 80.5K (Instagram), 4.2K (YouTube).
- Eng Rate: 6.39%
- Avg Likes: 193
15. Gabi and Shanna (@27travels)
This LGBTQ+ couple travel vlogger has over 3M likes on their TikTok accounts. They are Brooklyn-based and showcase queer-friendly destinations and travel tips for LGBTQ travelers.
Let’s put Gabi and Shanna on the list of the best funny travel vloggers. Their content includes fun, fast-paced vlogs combining humor with city guides.
The couple is also featured in pride-centric travel brands like Orbitz’s Travel As You Are initiative. They’ve also worked with tourism boards (NYC & Toronto) to promote Pride events.
- Followers: 114.8K (TikTok), 100.4K (Instagram), 7.3K (YouTube).
- Eng Rate: 6.42%
- Avg Likes: 75
16. Anna – Vegan Travel (@annathingbutanimals)
With 9M likes and 3.9K average views, Anna shines on the list of top travel vloggers on TikTok! This micro travel influencer and vlogger focuses on vegan group travel. In fact, she organizes plant-based foodie trips.
What can you expect from her account? Tasty travel – street food tours, vegan restaurant finds worldwide, and behind-the-scenes of her all-vegan group tours. Anna works with vegan snack companies that tie into travel snack tips.
- Followers: 99.7K (TikTok), 37.6K (Instagram)
- Eng Rate: 7.94%
- Avg Likes: 318
17. Flo (@florence.anja)
Specializing in cultural travel and relocation, Flo, originally from Europe, shares her life immersing in Cambodia, from temple tours to daily local life. She describes herself as “A full-time backpacker having a little break from travelling”.
Flo’s posts are mostly about cultural insights and expat tips, like “5 things I learned living in Cambodia”. She’s gained 7.4M likes and 3.1K average views.
Besides, this micro-TikToker has worked with language learning apps (promoting learning Khmer) and local guesthouses that align with her content.
- Followers: 80.1K (TikTok), 10.3K (Instagram)
- Eng Rate: 4.01%
- Avg Likes: 101
18. Mel (@chicknlemon)
Another micro-influencer on the list of top travel vloggers is Mel, a solo female traveler and co-founder of Out Of Office Collective.
Mel shares relatable solo travel diaries and promotes a co-founded community for remote-working travelers.
Most of her account features day-in-the-life travel vlogs, from finding cute cafés in Bali to candid talk about loneliness on the road.
- Followers: 41.3K (TikTok).
- Eng Rate: 12.09%
- Avg Likes: 1.2K
19. Wander With Wande (@wanderwithwande)
Wande is a travel planner who uses TikTok to promote upcoming group trips and travel tips. This black American influencer has amassed over 1M likes from her engaging storytelling.
Some of her posts, like the “Come trip-plan with me” series, are very popular. They showcase itinerary highlights for group tours (safaris, island hopping, etc.).
Wande works with travel agencies and has sponsored content from international travel insurance providers (fitting her planning persona).
- Followers: 49.8K (TikTok), 88K (Instagram)
- Eng Rate: 8.04%
- Avg Likes: 106
20. Emma Kulkarni (@emmaexpedition)
The last leading travel TikToker, Emma, focuses on Artsy travel visuals. Emma’s TikToks are mini cinematic travel films. She leans into aesthetic footage over talking directly to the camera.
She frequently posts dreamy, slow-motion clips of landscapes set to music; minimal voice, more visual storytelling.
The total number of 1.3M likes and 841 average views show that she’s a rising star in the travel industry.
- Followers: 27.4K (TikTok), 22.6K (Instagram)
- Eng Rate: 8.73%
- Avg Likes: 48
Top Travel Vloggers on Instagram
Looking for the top Instagram travel vloggers to boost your brand visibility? This list is all you need:
21. Claire & Peter (@claireandpeter)
Claire and Peter quit their corporate jobs to travel full-time, and their Instagram documents this journey with candor and humor.
Beautiful travel couple photos (sunset on a Thai beach, hiking in Patagonia hand-in-hand) are part of their posts. They also share behind-the-scenes reels about the challenges of nomadic life (budgeting, missing flights, etc.).
This Texas-based couple is featured in an Airbnb social campaign and has ongoing sponsorship with a travel backpack/luggage brand.
- Followers: 599K (Instagram), 433K (TikTok), 496K (YouTube).
- Eng Rate: 2.27%
- Avg Likes: 13.5K
22. Zoe & Kelby Jecker (@the_adventureaddicts)
As one of the best couple travel vloggers on Instagram, Zoe and Kelby share their extreme outdoor adventures (diving, climbing, etc). They also sprinkle in some lifestyle (recovery days, training for hikes).
These Lake Tahoe-based travelers are brand ambassadors for a popular action camera (you’ll see their GoPro footage frequently). They’ve also collaborated with Red Bull Adventure on sponsored extreme sports content.
- Followers: 520K (Instagram), 137.2K (TikTok), 57.4K (YouTube).
- Eng Rate: 2.21%
- Avg Likes: 11.3K
23. Danielle Marie Lister (@danimarielister)
Outdoor adventure and cabin life vlogger Danielle is based in the Yukon and shares her love of the outdoors. Her posts are usually rustic and real.
You’ll see scenic shots of the Yukon wilderness, cozy campfire reels, and tips for camping in extreme weather on her account.
Danielle is a brand ambassador for Salomon and other Canadian outdoor clothing brands. Plus, she’s collaborated with Travel Yukon.
- Followers: 224.7K (Instagram), 43.9K (TikTok), 77.1K (YouTube).
- Eng Rate: 2.32%
- Avg Likes: 5.1K
24. Adeola Adeosun (@adeolaadeosun)
The last person among Instagram travel macro-influencers is Adeosun, a flight attendant and lifestyle traveler who lives in New York.
Adeola regularly shares globetrotting adventures and fashion content. Besides, she posts selfies in different countries in her airline uniform and out exploring in stylish outfits.
Naturally, she’s partnered with luggage and travel accessory brands. She also did a sponsored content series with a popular travel app.
- Followers: 127K (Instagram), 43.9K (TikTok), 77.1K (YouTube).
- Eng Rate: 0.18%
- Avg Likes: 177
25. Adil Musa (@adilmusa1)
The world of travel vlogging is not limited to women! Adil is one of the top male travel vloggers on Instagram who lives in London. Focused on lifestyle, food, and travel blogging, he’s best known for exploring cities through their food and culture.
He posts city travel guides, especially across Europe and the Middle East, often highlighting restaurants, cafes, and local traditions.
As a popular micro-influencer, Adil has collaborated with tourist boards (Visit Dubai invited him on a press trip) and hospitality brands like Marriott.
- Followers: 58.5K (Instagram), 1.3K (TikTok).
- Eng Rate: 0.13%
- Avg Likes: 40
26. Amanda Bloomquist (@amandabloomquist)
Amanda is a backpacking guide and Yoga instructor who’s building a tiny home in Washington state and chronicles her outdoor adventures while doing so.
Her account also features Pacific Northwest hiking scenery and camping trip recaps. Amanda’s dual niche yields interesting collabs: She did a sponsored post with a camping tent brand.
She’s also worked with home improvement/DIY brands (a tool company provided equipment for her build in exchange for Instagram content).
- Followers: 33.7K (Instagram), 7.7K (TikTok), 2.3K (Facebook).
- Eng Rate: 0.13%
- Avg Likes: 40
27. Christine Bottross (@christinebottross)
This originally Egyptian influencer based in NYC is a city lifestyle and travel photographer who blends cosmopolitan city scenes with global travel posts.
You’ll see stylish videos in front of landmarks (from the Pyramids to the NYC skyline) on her account, often with fashion-forward outfits.
Christine has collaborated with travel-related beauty brands (like a skincare line for travelers) and NYC hotels for staycation promos.
- Followers: 33K (Instagram), 1.9K (TikTok).
- Eng Rate: 0.41%
- Avg Likes: 92
28. John Bailey (@2dadswithbaggage)
This travel vlog focuses on family travel with LGBT parents. In fact, it follows two dads and their two daughters as they travel the world, promoting family- and gay-friendly destinations.
Some of the top posts include heartwarming family reels at Disney. Moreover, you can access road trips in a packed SUV and tips for other LGBTQ+ families traveling.
- Followers: 18.8K (Instagram), 4.1K (Facebook).
- Eng Rate: 0.19%
- Avg Likes: 30
29. Vanessa Workman (@theislanddrum)
A travel expat in Southeast Asia, Vanessa describes herself as an eclectic blogger and freelance writer.
She shares her travels around SE Asia with an emphasis on local culture and offbeat destinations. You can find shots of street market foods in Malaysia in her posts.
Island-hopping in Thailand and narratives of her moves between countries are other parts of her posts.
Vanessa has been invited on many media fam trips by hotels and tour companies in the region. For instance, she did a sponsored stay at a resort in Langkawi and a campaign with Tourism Malaysia.
- Followers: 16.5K (Instagram).
- Eng Rate: 1.22%
- Avg Likes: 198
30. Rachael Staudt (@rachael_staudt)
Let’s wrap up the list of top travel vloggers with a luxury lifestyle and travel creator. Rachael is based in Missouri but travels frequently, sharing glamorous travel and poolside moments.
High-fashion shots by hotel pools, Miami beach clubs, and Vegas getaways are some of her posts. She brands herself as a UGC (User-Generated Content) creator too, meaning she often partners to create content for brands’ own use.
Many hotel and lifestyle brands hire Rachael for her content creation skills. For example, a boutique Miami hotel had her do a takeover/photoshoot.
- Followers: 15.8K (Instagram).
- Eng Rate: 2.84%
- Avg Likes: 429
Now, you know 30 top travel vloggers on YouTube, TikTok, and Instagram. To effectively find vloggers for travel promotion, you need an influencer marketplace that streamlines outreach, vetting, and collaboration.
Ainfluencer is a leading free influencer marketing marketplace that connects brands with travel influencers. Let’s see why Ainfluencer is our top solution.
The Best Platform to Find the Right Travel Vloggers: Ainfluencer
Ainfluencer is a free DIY platform that boasts a huge network of over 5M verified influencers on Instagram, TikTok, and YouTube. Here are the main features that make it stand out:
Key Benefits of Ainfluencer
- AI-Powered Matching: Ainfluencer’s AI engine instantly suggests relevant travel vloggers based on your target criteria (niche, location, audience demographics, and more).
- Zero Platform Fees: Unlike some networks that take a cut, Ainfluencer is completely free to use for both brands and influencers. You can create unlimited campaigns, send unlimited invites, and collaborate without paying any commissions.
- Secure Escrow Payments: This means you deposit funds for a deal, and the platform holds them until the influencer delivers the agreed-upon content.
- Built-in Communication & Contracts: Once you find your ideal social media travel vloggers, you can chat within Ainfluencer’s app to discuss campaign details and deliverables.
- Translation & Multi-Language Support: Ainfluencer also offers features like instant video translation and multi-language interface support.
- Analytics & Performance Tracking: It provides campaign analytics so you can measure metrics like engagement rates, views, clicks generated from an influencer’s posts, etc.
- End-to-End Campaign Management Tools: You can organize influencers into lists (say, a list for “Asia travel vloggers” and another for “adventure vloggers”), send bulk invites for proposals, and handle approvals and feedback all within the app.
- Curated Lists & Integrations: Ainfluencer curates influencer lists that brands can explore if they need inspiration or a starting point.
Want to increase your brand reach?
With tools like Ainfluencer, it’s also smart to keep up with where the industry’s headed. Here’s a quick video on the top influencer marketing trends to watch in 2025.
How to Make Money Using Top Travel Vloggers?
If you’re a brand in the travel space, partnering with travel vloggers isn’t just about getting exposure; it’s about driving real results. And that’s where affiliate marketing comes in. By turning content into conversions, affiliate deals help both creators and brands grow together.
Conclusion
In summary, travel vloggers are trusted guides who inspire audiences to explore new destinations and experiences.
Whether through viral TikToks, stunning Instagram posts, or immersive YouTube videos, these creators can impact consumer decisions.
So, no surprise that brands partner with influencers to build trust and drive bookings.
The 30 travel creators featured above highlight the power of influencer marketing in travel. From micro to macro influencers, each offers unique value.
Platforms like Ainfluencer make everything easier for brands. They turn influencer partnerships into seamless, creative collaborations. If you’re a brand looking to boost your business through travel creators, no time to waste!
FAQs
Here are a few questions about the topic:
1. Who Are the Most Popular Travel Vloggers?
Here are the best vloggers in the travel niche:
- Samuel & Audrey(@samuelandaudrey): 482K followers on YouTube,
- Alex & Emma (@TravelBeans): 371K followers on YouTube,
- Aly (@PsychoTraveller): 205K followers on YouTube,
- Christine Kaaloa (@grrrltraveler): 163K followers on YouTube,
- Alea S. (@thetraveltauruss): 657.6K followers on TikTok.
2. What Is The Difference Between a Travel Blogger and a Travel Vlogger?
A travel blogger writes about their travel experiences, usually in articles with photos on a website. On the other side, a travel vlogger creates videos about their trips, often shared on platforms like YouTube or TikTok. The main difference is: bloggers write, vloggers film.
3. Who Are the Best Couple Travel Vloggers?
Here’s the list of the top couple travel vloggers you should follow:
- Samuel & Audrey(@samuelandaudrey): 428K followers on YouTube,
- Alex & Emma (@TravelBeans): 371K followers on YouTube,
- The NYC Couple (@MarkAmanda): 117K followers on YouTube,
- Gabi and Shanna (@27travels): 114.8K followers on TikTok,
- Claire & Peter (@claireandpeter): 599K followers on Instagram.
