American tarot influencers in the United States are content creators who use social media platforms to share tarot readings, teachings, and mystical insights.
The popularity of these influencers in the United States is growing day by day. In fact, users are getting more interested in manifestation and other types of spiritual practices, such as astrology, numerology, and energy healing.
Hence, so many brands are organizing influencer marketing campaigns and collaborating with tarot influencers to use their unique engagement strategies to promote products and services that resonate with spiritually inclined audiences.
In this blog, I have gathered some of the top social media tarot influencers who are leaders in this niche. Let’s dive in and start reviewing them.
Best Tarot Influencers on Social Media
Platforms like TikTok, Instagram, and YouTube have become powerful tools for Tarot promotion. This has opened the door for tarot creators to become powerful brand ambassadors. Here are the top 15 tarot influencers on TikTok, Instagram, and YouTube:
Top American Tarot Influencers on TikTok
On TikTok alone, the general #tarot hashtag has accumulated over 6.3 billion views. So, this platform is one of the best places to find tarot influencers. Here are the top five:
1. Frankie Castanea (@ChaoticWitchAunt)
Frankie Castanea is a well-known figure in the online spiritual community. Her content is a blend of education, authenticity, and practical guidance.
She shares insights on tarot readings, folk magic, and witchy practices with her highly engaged audience.
@chaoticwitchaunt Ancestral Connection Readings ✨ I’ve had people come to me quite a lot about ancestors – connecting with them, asking about them, what messages they have. I often felt rushed in short sessions on these topics, and I wanted a space that was dedicated to not only being a vessel for ancestors and spirits, but giving practical advice and knowledge about how to move forward with Ancestral Connection in your day to day. These offerings come from a place near and dear to my heart, and a notice of natural, easy communication with spirits that I want to tend to and make space for. One-on-One consults function similarly, a space where we can focus on what you need in that moment – advice, a reading, questions answered, resources given. These are different from the Spell Consults I offer exclusively through Ritualcravt, as they hold space for a variety of questions to come about – on Saint Work, on Plant Allies, on Spirit Communication. Think of it like a reading + an Ask Me Anything just for you. Both of these are available to book on the weeks I am not reading at Ritualcravt and are virtual-only, now available to book under the “Services” tab on my website or via my L1nk🌳 #practitioner #folkmagic #witchesofinstagram #folkwitch #veiled #witchcraft #folkpractitioner #readings
♬ Our Love Was Beautiful – Instrumental Version – Straight White Teeth
- Followers: 1.4M
- Engagement rate: 10.71%
- Average Likes: 3.5K
- Niche: Folk witchcraft, one-card tarot pulls for collective message
- Notable Collabs/Achievements: Profiled in V Magazine, authored a book
- 2025 Prediction: Remains a prominent voice in spiritual social media
2. “The Eternal Tarot” (@the_eternal_tarot)
The creator behind The Eternal Tarot is a psychic tarot reader known for their straightforward yet uplifting messages.
She focuses on guided tarot readings that aim to connect viewers with their spirit guides, offering both spiritual insight and practical life advice.
- Followers: 1.2M
- Engagement rate: 4.87%
- Average Likes: 2.7K
- Niche: Psychic readings and tarot education
- Notable Collabs/Achievements: Meditation app, Online masterclass series for tarot beginners
- 2025 Prediction: Follower count is expected to rise steadily
3. Alex (@YourFireSignBestie)
Alex is a tarot reader who shares pick-a-card readings, zodiac insights, and self-help tips. She calls herself the “local tarot wench” and keeps her content fun and engaging. She also offers personal readings on Etsy and promotes mental health. So in a way, she’s also a wellness influencer.
- Followers: 857K
- Engagement rate: 11.45%
- Average Likes: 19.8K
- Niche: Tarot readings for self-help, healing, and zodiac insights
- Notable Collabs/Achievements: Crystal shops and astrology apps
- 2025 Prediction: Her relatable style and interactive content will help her grow quickly. She’s on track to surpass 900K followers soon
4. Mystic Tarot (@MysticTarot)
Mystic Tarot is a TikTok tarot reader known for blunt and honest readings. She focuses on psychic predictions, love readings, and general tarot guidance. Her content often encourages viewers to reflect on their personal situations and seek clarity through tarot.
@mystictarot 35% off on all personal readings – link in bio 🤍 #tarotcardreading #tarot #messageoftheday
♬ original sound – Mystic Tarot
- Followers: 276K
- Engagement rate: 8.55%
- Average Likes: 2.8K
- Niche: Honest, “no-sugarcoating” tarot readings for clarity.
- Notable Collabs/Achievements: Tarot reading services and affiliate links for tarot card decks
- 2025 Prediction: Expected to grow
5. Tarot Card Reading (@tarot.love.23)
The TikTok account @tarot.love.23 focuses on tarot readings, particularly related to love and relationships.
It features videos that explore topics like choosing between two soulmates and unlocking insights about twin flames and soulmates.
The content is designed to provide guidance on matters of the heart through tarot interpretations.
- Followers: 96K
- Engagement rate: 4%
- Average Likes: 150
- Niche: tarot readings, soulmate, wealth
- Notable Collabs/Achievements: –
- 2025 Prediction: Steady growth
Top American Tarot Influencers on Instagram
Instagram is home to many types of influencers, and tarot influencers are definitely one of them. Here are the top 5 American tarot influencers on Instagram:
1. Adam (@OfficialMadamAdam)
Adam is a tarot reader known for his humorous and direct approach to spirituality. On Instagram, he mixes tarot meme content, educational card insights, and behind-the-scenes moments from his TikTok readings.
- Followers: 312K
- Engagement rate: 0.19%
- Average Likes: 850
- Niche: Tarot humor, daily card draws, and candid spiritual advice
- Notable Collabs/Achievements: –
- 2025 Prediction: Steady growth
2. Jessica Caldwell (@SparklesAndSkullsWitchcraft)
Jessica Caldwell is a tarot reader and witchcraft influencer on Instagram, known for blending mystical content with retail.
She shares tarot card pulls, witchy fashion, and spiritual decor while selling crystals through her online shop.
Her aesthetic is a mix of gothic and boho vibes, and her content is visually appealing and educational.
- Followers: 224K
- Engagement rate: 1.29%
- Average Likes: 2.9K
- Niche: Eclectic witchcraft, tarot readings, and crystal sale
- Notable Collabs/Achievements: crystal subscription boxes, influencer campaigns for Halloween events
- 2025 Prediction: Continued growth and influence on niche
3. Nicole Rallis (@Leila_Olive)
Nicole Rallis is an illustrator and tarot deck creator known for her beautifully detailed artwork that blends botanical magic with tarot symbolism.
She has designed indie decks like the Ophidia Rosa Tarot and Pythia Botanica Oracle, which have gained a dedicated following.
- Followers: 139K
- Engagement rate: 2.02%
- Average Likes: 1.4K
- Niche: Tarot and oracle deck art, botanical magic, and creative tarot spreads
- Notable Collabs/Achievements: Partnered with publishers for deck distribution
- 2025 Prediction: Her international following is expected to expand
4. Anadasia Elizabeth (@LunaRoseDivineTarot)
Anadasia Elizabeth is a tarot reader focused on empowerment and self-reflection.
She encourages her audience to embrace their “queen goddess” energy, sharing pick-a-card readings, manifestation tips, and personal reflections.
Her content highlights tarot as a tool for self-discovery and inner strength.
- Followers: 181K
- Engagement rate: 4.91%
- Average Likes: 8.4K
- Niche: Tarot, manifestation, and empowerment through “queen goddess” energy
- Notable Collabs/Achievements: Spiritual subscription services,
- 2025 Prediction: Her influence is likely to keep growing
5. Chelsea Gomez (@ChelseaGomez42Official)
Chelsea Gomez is a rising tarot influencer known for her fun, relatable approach to spirituality. She blends tarot humor, zodiac-themed skits, and daily readings, making her content engaging and accessible. Her TikTok success (1.9M followers) has helped her Instagram grow rapidly.
Chelsea has recently announced she’s expecting to become a mother, therefore, she might also be a future mom influencer.
- Followers: 149K
- Engagement rate: 3.39%
- Average Likes: 2.9K
- Niche: Relatable tarot humor, daily readings, and zodiac-themed skits
- Notable Collabs/Achievements: Sponsored posts for astrology-themed merchandise, Ambassador for a tarot reading app
- 2025 Prediction: Chelsea’s multi-platform presence fuels her rapid growth. With a high engagement rate and viral content style, her Instagram following is expected to keep climbing.
Top American Tarot Influencers on YouTube
As our last social media platform, here are the top American tarot YouTube influencers:
1. Chris Reck (@MinnowPondTarot)
Chris Reck, the creator behind Minnow Pond Tarot, runs one of the largest tarot channels in the U.S.
His no-nonsense style and consistent daily readings have made him a go-to source for astrology and tarot enthusiasts. He covers readings for all 12 zodiac signs, along with collective tarot insights.
- Subscribers: 898K
- Engagement rate: 7.93%
- Average Views: 12K
- Niche: Daily tarot readings for zodiac signs and general collective readings
- Notable Collabs/Achievements: Partnered with horoscope apps and tarot card retailers for sponsorships, featured on Influencer Marketing Hub as a top tarot creator
- 2025 Prediction: Already close to 900K, his reliable posting schedule and accuracy continue to fuel steady growth. His approachable personality and trusted insights suggest he’ll hit 1 million subscribers soon.
2. The Gem Goddess (@TheGemGoddess)
Leah, known as The Gem Goddess, is a tarot reader on YouTube specializing in pick-a-card readings covering love, career, and manifestation topics.
She blends spirituality with high-quality production, making her content visually appealing and engaging. She’s also a jewelry influencer and owns a crystal jewelry line.
- Subscribers: 852K
- Engagement rate: 6.87%
- Average Views: 90K
- Niche: Tarot readings, manifestation, and the law of attraction
- Notable Collabs/Achievements: meditation apps
- 2025 Prediction: Continued audience engagement into 2025
3. Anita Sirene (@AnitaSirene)
Anita Sirene, formerly known as Stargirl the Practical Witch, is a Gen Z influencer and a tarot reader, and a metaphysical content creator on YouTube.
She blends tarot with other divination techniques like charms and intuition tests, often using elaborate themes to make her readings immersive.
Her high-production “pick a card” videos stand out for their creativity and deep spiritual insights.
- Subscribers: 871K
- Engagement rate: 6.98%
- Average Views: 85K
- Niche: Tarot readings, divination techniques, and metaphysical topics
- Notable Collabs/Achievements: Featured on Famous Birthdays, launched her own tarot & oracle card sets,
- 2025 Prediction: Already a top American tarot influencer, she’s likely to surpass 900K subscribers soon by continuing to innovate her presentation style.
4. Shonnetta’s Divine Tarot (@ShonnettasDivineTarot)
Shonnetta, the creator behind Shonnetta’s Divine Tarot, is a psychic medium known for her vibrant energy and intuitive tarot readings.
Her content blends astrology, crystals, and tarot to provide deeper spiritual insights. She shares monthly zodiac readings and timeless pick-a-card messages, making her channel a favorite among tarot enthusiasts.
- Subscribers: 564K
- Engagement rate: 9.81%
- Average Views: 28K
- Niche: Psychic tarot readings, monthly zodiac insights, and intuitive messages
- Notable Collabs/Achievements: Sponsored by spiritual wellness brands, launched her own tarot course for beginners
- 2025 Prediction: Shonnetta is expected to grow further, potentially nearing 700K subscribers by the end of 2025.
5. MJ – (@SoulfulRevolution)
MJ is a tarot reader and spiritual business coach on YouTube. Her content goes beyond daily tarot guidance, focusing on life path readings, spiritual awakening, and tarot education. She teaches entrepreneurship alongside tarot, helping viewers grow both spiritually and professionally.
- Subscribers: 404K
- Engagement rate: 11.57%
- Average Views: 27K
- Niche: Daily tarot readings, spiritual coaching, and business mentorship
- Notable Collabs/Achievements: Created her own tarot deck, Soul’s on Fire Tarot, sold via her platform, featured on podcasts about spiritual business
- 2025 Prediction: Continued influence and steady subscriber growth in 2025.
This is the end of our top American tarot influencers on social media. But this is not the end! There are thousands more tarot influencers out there who might be a better fit for your brand.
The best way to find influencers is not through social media, but through influencer marketing platforms that have a huge database of influencers that let you search and find the best influencers on their platform.
My suggestion is Ainfluencer, the best influencer marketplace with over 5M influencers in so many niches. From macro influencers to micro-influencers, you can find anyone you want. Let me explain more.
Ainfluencer: The Best Platform for Finding American Tarot Influencers
Ainfluencer is a free AI-powered influencer marketing platform designed to connect brands with top social media influencers across TikTok, Instagram, and YouTube.
As the world’s first free DIY influencer marketplace, it offers a vast network of creators, including thousands of tarot influencers, making collaborations seamless and effective.
What makes Ainfluencer the best platform for finding American tarot influencers in 2025? Here are some key features and benefits that set it apart:
Why Ainfluencer Stands Out:
- AI-Powered Matching: Helps brands find influencers based on niche, location, audience, and many more filters.
- 100% Free: No platform fees or subscriptions.
- Secure Escrow Payments: Ensures funds are only released after content delivery.
- Transparent Communication: Built-in chat system for smooth negotiations between brands and influencers.
- Unlimited Campaigns: Run unlimited influencer campaigns at no extra cost.
- Affiliate Integration: Shopify and affiliate tracking for eCommerce brands.
- Performance Analytics: Track campaign reach, engagement, and ROI, and more.
- AI Video Translation: Reach global audiences with multilingual content.
- Affiliate Tools & Shopify Integration: Seamless Shopify integration.
- Curated Lists & Ambassadorships: Helps brands find influencers for long-term partnerships and manage multiple collaborations.
Sign up on Ainfluencer today to start collaborating with top American tarot influencers.
Join Ainfluencer for FreeWrapping Up
As spiritual trends like tarot, manifesting, and metaphysical landscape continue to grow, we can see the popularity rise of tarot influencers. So, the future is bright for these influencers, and lots of collaboration and campaigns are on the way.
By using platforms like Ainfluencer for partnerships, Tarot businesses can scale campaigns without relying on expensive ad spend. As the mystical goes mainstream, now is the time to incorporate tarot influencers into your marketing strategy. So start collaborating with tarot influencers to authentically reach the spiritual consumer.
Sign Up on Ainfluencer Now!FAQs
Let’s answer some frequently asked questions about collaborating with American tarot influencers:
Q1. How Do I Find the Best American Tarot Influencers?
To find American tarot influencers, you should define your goals, use influencer marketplaces like Ainfluencer for targeted searches, and explore social media hashtags. Review influencers’ content, ensure alignment with your brand, and reach out via marketplaces or direct messaging for collaboration.
Q2. What’s the Difference Between Macro and Micro Tarot Influencers?
Macro influencers have large followings (hundreds of thousands) and provide broad reach, while micro-influencers (5K–100K followers) engage deeply with niche audiences. Macro influencers drive brand awareness, while micro-influencers foster trust and conversion. Brands often use both strategically.
Q3. What Makes Ainfluencer Ideal for Tarot Marketing?
Ainfluencer offers AI-powered filtering to find American Tarot influencers efficiently, secure collaboration tools for negotiation and payment protection, and analytics for tracking campaign performance. It streamlines influencer partnerships, ensuring authenticity and effectiveness in tarot marketing.

