As the stigma and the ethnic discrimination die down, Arab influencers gain more and more traction daily. Working with Arab influencers allows you to tap into an entirely new market and reach out to an audience that you likely haven’t considered before.
Finding and communicating with these Arab influencers can be a bit of a hassle. That’s where influencer marketing platforms come in. These platforms can make the process easier, from finding the right creators to easier payments. With all of that in mind, let’s take a look at the top 15 Arab influencers across social media platforms.
Top 5 Arab Influencers on TikTok
TikTok is one of the best places to reach out to international creators. Just like Mexican influencers, there are plenty of Arab influencers on this platform. Here is a list of the top 5 in different niches and categories.
1. Ahmad Almassari (@ahmed_almassari)
Looking for financial advice and mentorship? Well, Ahmad may be your guy. With 16 years of experience in marketing and his position as the CEO of “The Only”, Almassari is a good source of tips and advice. In addition to his TikTok channel, Ahmad does public speaking and private mentorships.
- Followers: 349k
- Engagement Rate: 3.38%
- Average Likes: 1.1k
- Average Comments: 550
2. Almas (@almas919)
The perfect creator for learning about Arab culture, Almas does almost everything. His content ranges from comedy skits to lip synching and cultural vignettes. You can see modern trends and traditional fashion choices on Almas’ page, making it hard to label him as a lifestyle or fashion influencer.
- Followers: 496k
- Engagement Rate: 3.72%
- Average Likes: 3.3k
- Average Comments: 199
3. Yahya Al-Zoubi (@yahia-1x)
If you’re hoping to reach out to a younger audience, Yahya can be the right choice. This creator is focused on entertainment and light-hearted fun, with comedy skits and prank videos scattered across his feed. Azat also stars in his videos, bringing a lighter tone to his content.
- Followers: 218.4k
- Engagement Rate: 3.51%
- Average Likes: 604
- Average Comments: N/A
4. Amina Tibi (@aminatibi)
Speaking of fashion and beauty, Amina brings dress sense to the Arabian world. This Arab influencer is originally from Palestine but currently lives in Morocco. This makes her audience a mix of North-African and Palestinian women. Her page is a mix of mom influencer content and personal beauty tips.
- Followers: 16.9k
- Engagement Rate: 2.95%
- Average Likes: 1.5k
- Average Comments: 37
5. Tara (@ttarraf121)
As a lifestyle influencer, Taraf (or Tara) does it all. Fashion, beauty, makeup, and whatever else you could ask for. Her real name is Taraf Al-Mutairi, with content surrounding daily outfits, travel adventures, and trendy events. For example, New York Fashion Week and Get Ready With Me’s are common titles on her grid.
- Followers: 490k
- Engagement Rate: 6.37%
- Average Likes: 8k
- Average Comments: 76
Top 5 Arab Influencers on Instagram
Another platform that can offer you a good number of Arab influencers is Instagram. This platform is the traditional place to visit for influencer marketing. With plenty of Instagram marketing strategies, IG remains the most visited platform for short-form content. Let’s get into it.
1. Fouz Al-Abdullah (@fouz_alabdallh)
Another fashion and style creator, Fouz, was born and raised in Saudi Arabia. Her page is an accumulation of all things Arabian, teaching women how to remain stylish and modest. With 71.8k followers, she makes it to the top of the list of our micro influencers. Fouz is also an actor, with occasional posts regarding her acting career.
- Followers: 71k
- Engagement Rate: 0.50%
- Average Comments: 14
- Average Likes: 395
- Average Reel Plays: N/A
2. Soudi (@soudiofarabia)
Dubai is quickly growing into a hub for luxury and glamour. Soudi, born in England, has moved to the Emirates to showcase the general lifestyle of the country. She may only be 26, but her lifestyle has grown into unmatched levels of luxury through her successful marriage to Jamal Al Nadak. If you’re hoping to reach out to high society, Soudi is a great candidate.
- Followers: 430k
- Engagement Rate: 1.97%
- Average Comments: 163
- Average Likes: 8.5k
- Average Reel Plays: 701.2k
3. Adil & Tanzil (@the_dubai_couple)
Another Dubai-based Arab influencer duo, Adil and Tanzil, do everything together. From their home lives to work and fun, the couple go hand-in-hand through the hardships and the good days. They hold the position of licensed influencers in the UAE, reflecting their professionalism and governmental involvement.
- Followers: 155k
- Engagement Rate: 2.60%
- Average Comments: 37
- Average Likes: 5.3k
- Average Reel Plays: 157.9k
4. Surbhi & Nehil (@ourpassportstory_)
Although not technically Arab influencers, this Indian couple lives in Dubai and has a mostly Arab following. What made Surbhi and Nehil famous was their struggles to receive their official passports. They documented their journey from start to finish and managed to gain a following that relates to them and their hardships.
- Followers: 74.5k
- Engagement Rate: 0.19%
- Average Comments: 6
- Average Likes: 184
- Average Reel Plays: 15.2k
5. Vera Ciocca (@veraciocca)
A Colombian singer/songwriter with a sizable following in the Arab community, Vera is a Gen Z influencer with a Middle Eastern residence. Her page delivers a global experience with her fluency in Spanish, Italian, and English. Despite not being from the area, Ciocca is one of the most in-demand performers in Abu Dhabi.
- Followers: 54k
- Engagement Rate: 1.12%
- Average Comments: 41
- Average Likes: 607
- Average Reel Plays: 43.8k
Top 5 Arab Influencers on YouTube
YouTube is the only famous platform that is dedicated to long-form content, or at least the only popular one. There are many Arab influencers on YouTube, mostly because the platform lends itself well to more serious content. With the long-form content revival in recent years, YT is a great place to promote your product. So let’s look at the top 5 Arab influencers on YouTube.
1. Toqa (@Arabicwithtoqa)
As we already mentioned, YouTube is a great platform for more serious subjects. Toqa’s channel is dedicated to teaching Arabic to foreigners. This Arabian influencer is also very active on Reddit, building herself a great community. She’s a well-known and well-liked character in the language learning sphere.
- Subscribers: 51k
- Engagement Rate: 4.5%
- Average Likes: 626.5
- Average Comments: 50
2. Zizwaleed (@Zizwaleed)
We’ve gone over the non-Arab but Arabian residents, now it’s time for the Arab influencers that reside abroad. Aziz originally rose to fame when he was studying abroad in Sydney, Australia. His content sat well with young Saudis looking to study abroad, with vlogs, pranks, and trending challenges.
- Subscribers: 487k
- Engagement Rate: 8.18%
- Average Likes: 7.8k
- Average Comments: 230
3. Eman Sobhy (@whatif4599)
One of the most creative channels on the list, Eman’s content is about the possible “What if…?” queries of the world. This journalism and media graduate’s viral moment came during her “Journey of 1000 What-If Questions” journey, bringing fame to her channel. Her storytelling style is engaging and clear, making her a good choice for learning Arabic as well.
- Subscribers: 839k
- Engagement Rate: 5.6%
- Average Likes: 938
- Average Comments: 68
4. Jana Hesham (@Jana.hesham)
Starting her channel when she was just 15, Jana was born to be a digital creator. As a Saudi Arabian living in the UK, this creator shares her life overseas with dreaming Arabs. She shares her career tips, entrepreneurship experience, and most importantly, what it’s like to be in an intercultural marriage.
- Subscribers: 320k
- Engagement Rate: 4.25%
- Average Likes: 3.2k
- Average Comments: 124
5.Alwaleed & Alfaisal (@الوليد والفيصل Alwaleed & Alfaisal)
A light-hearted and fun sibling duo that makes content revolving around food and drinks. These food influencers broke Arab stereotypes by being open to trying new beverages without any stigma. Their content includes trending places and food options, and a lot of viewer suggestions.
- Subscribers: 278k
- Engagement Rate: 5.31%
- Average Likes: 15.3k
- Average Comments: 830.5
Ainfluencer: Best Influencer Marketing Platform to find Arab Influencers
While you can search through TikTok and Instagram manually, rely on online lists, or post a question on Reddit, none of these methods are particularly efficient. So, what is the easiest and most efficient way to find Arab influencers?
Well, that would be using an influencer marketing platform. The only hiccup is the cost. These platforms can occasionally drive up the cost of influencer marketing, taking away the most important factor of this strategy. This is exactly why Ainfluencer is your best bet.
As opposed to most other influencer marketing platforms, Ainfluencer is 100% free. That means when using this platform, your only expense is paying the creators you’re working with. Ainfluencer is a DIY marketplace that puts you in contact with more than 5 million influencers. Let’s take a look at what else makes this platform special.
Ainfluencer Features
It’s important to know exactly what a platform can do for your business. Here’s Ainfluencer’s key features:
- Massive Database: Over 5 Million influencers at your fingertips.
- Multi-Platform Support: TikTok, Instagram, and YouTube are all supported.
- Instant Content Translation: Video translation with the help of AI.
- Budget-Friendly: No platform fees make Ainfluencer an affordable platform to use.
- AI-Powered Influencer Matching: Influencer discovery made easy with AI-matching.
- Seamless Communications: The in-app chat feature makes it easier to connect and communicate with creators.
- Secure Payments: The Escrow system makes financial transactions safe and smooth for all involved parties.
- Multi-lingual Support: Support for up to 6 languages, with more coming soon.
So what are you waiting for? Sign up now and take advantage of a free influencer marketing platform.
Conclusion
Arab influencers are a great way to make your product a household item, outside of your own country. The list above includes our top 15 Arab influencers, spanning across the top three platforms for influencer marketing.
FAQs
1. Are Arab Influencers a Better Strategy than Traditional Marketing?
Yes and no. If you’re intending to raise brand visibility with a big budget, then traditional marketing may be a better choice. However, if you’re looking to convert more sales or advertise to a specific audience, then there are plenty of benefits to influencer marketing.
2. Where Can I Find Arab Influencers for Affiliate Marketing?
We’ve already introduced your best option for influencer marketing, but what if your preferred method is affiliate marketing? In that case, AlgoRift is our top option. Some of this platform’s features include:
- Exclusive Affiliate Promotion
- 14-day Cookie
- Extensive Product Range Access
- Direct Chat With Sellers
