Influencer marketing is one of the best ways to grow an audience. Mexican influencers are your top option for reaching a Spanish-speaking demographic, without having to pay for international advertising.
The following is a list of the top 15 Mexican influencers across various platforms. If you’re looking for a more specific search, then influencer marketing platforms can be a great visit. Let’s take a look at our top picks to set the standard.
Best Mexican Influencers on TikTok
As the current crown jewels of social media platforms, TikTok is a great place for advertising. The platform’s short-form videos allow for fast and easy content creation, and the millions of young people visiting it every day give you brand visibility.
So let’s see the top five Mexican influencers on this platform.
1. Vivi Velázquez (@vivi.velz)
A comedian, occasional fashion influencer, and family vlogger, Vivi does it all. She can make you laugh, teach you makeup, show you the fashion trends of the summer, and impress brands with a 5.7% engagement rate.
Her collaborations range from family brands and mom products to apparel and beauty companies. Despite being a mom, her content resonates well with the younger generation as well, making her a known name to Gen Z.
- Followers: 498.8k
- Average Likes: 37
- Average Views: 534
- Engagement Rate: 5.7%
2. its_Baby (@itsme_baaby)
Taking a turn into darker sides, literally, brings us to Itsbaby. This Latina influencer is focused on making short-form horror content, with tongue-in-cheek humour to make you laugh and cry at the same time.
With a predominantly male audience, this Mexican influencer has a big following in Guadalajara and Western Mexico. His partnerships include streetwear and tech brands, and mostly target young audiences.
- Followers: 499.1k
- Average Likes: 35
- Average Views: 365
- Engagement Rate: 9.26%
3. ManuB (@soymanub)
As a comedian and TikTok influencer, Manu’s main goal is to make his audience laugh. His content is about everyday situations that take comedic turns and twists. With an above 10% engagement rate that shows a loyal audience, Manu is a great choice for food and apparel partnerships.
- Followers: 498.7k
- Average Likes: 2.7k
- Average Views: 19.3k
- Engagement Rate: 13.30%
4. Gael Gamboa (@gael_gamboa)
There are many Mexican influencers focused on comedy. However, Gael is not one of them. If you’re looking for a Mexican sports influencer, then Gamboa may just be your guy. As a sports and lifestyle influencer, this creator can be a brand partner for a variety of products.
- Followers: 100.6k
- Average Likes: 11.8k
- Average Views: 105.7k
- Engagement Rate: 11.36%
5. Silvana Torruco (@diosamorenas)
With how stunning Jalisco is, you’ll be asking yourself why anyone ever travels from that city. Silvana is one of those cases that has made a living out of taking trips around Mexico. This travel influencer has gathered a sizable audience due to her beautiful shots of Riviera Maya and Cancun’s beaches.
- Followers: 15.3k
- Average Likes: –
- Average Views: –
- Engagement Rate: –
Best Mexican Influencers on Instagram
Although TikTok has excelled in owning the influencer marketing landscape, Instagram isn’t too far behind. Following is a list of the top 5 Mexican influencers on IG, in no particular order at all.
1. Yeyé (@chica.ye.ye)
Are you a small brand hoping to get your art supplies out to the consumers? Then Yeyé may be your gal. This artist shares her painting, motivational quotes, and beautiful pieces on her Instagram. With a 93% female audience, this Mexican art and design influencer is a unique creator on this list.
- Followers: 489k
- Average Likes: 19.2k
- Average Views: 198.2k
- Engagement Rate: 3.93%
2. Emiliano Medina (@emilianomedgil)
Menswear, fashion advice, workout routines, and travel photography are Emiliano’s bread and butter. This Mexico City native can be called anything from a model to a fitness influencer, which means he’s a good candidate for a wide range of products and goods.
- Followers: 498k
- Average Likes: 18.5k
- Average Views: 287.7k
- Engagement Rate: 3.80%
3. AndPedro (@andpedrero)
Another fashion influencer and model, Pedro has an incredibly loyal audience. This loyalty is most obvious in the creator’s 33% engagement rate, which is incredibly impressive. Typically, macro influencers cannot offer you a high engagement rate as interactions shrink when followers grow, which sets Pedro apart from his peers.
- Followers: 479.7k
- Average Likes: 159.4k
- Average Views: 297.6k
- Engagement Rate: 33.08%
4. Toni Seimandi (@tomandi7)
Ever wondered how you can get men to dress better without hurting their feelings? Well, a good option is sharing Toni’s page and getting them to follow him. This male style influencer shares fashion tips, grooming advice, and the occasional fitness photos. If you have a brand that’s focused on making men look better, this is one of the best Mexican influencers for you.
- Followers: 32.8k
- Average Likes: –
- Average Views: –
- Engagement Rate: –
5. Carlos Rodríguez (@charlyrdz)
Football, family, and comedy sports content are Carlos’ focus. His page caters to a male audience with frequent football fan videos, making a visit to his Instagram grid feel like talking to a friend about your favourite team. Sports teams and energy brands are his main collaborations.
- Followers: 475.3k
- Average Likes: 17k
- Average Views: 83.7k
- Engagement Rate: 3.60%
Best Mexican Influencers on YouTube
If long-form content is your poison, then there are no platforms better than YouTube. These days, the shortest videos you find on YT are 10 minutes, making it the perfect place to introduce something in great detail. So let’s take a look at the top 5 Mexican influencers on this platform.
1. Nacho Rodríguez (@NachoRgzC)
Where do you get your news? Would you like to receive it satirically from a Mexican influencer filming a vlog? If so, then Nacho is your man. If you’re consuming Rodríguez’s content, you can expect mock-press conferences, parody ad reads, and satirical news interviews.
- Subscribers: 494k
- Average Likes: 133.7
- Average Views: –
- Engagement Rate: 12.53%
2. Mane Aventuras (@maneaventurass)
A family-friendly channel geared towards kids, Mane Aventuras can cater to the whole family. Although not kids themselves, Mane Adventures can count as a kid influencer due to their audience. Most of this channel’s sponsorships are toys and video game companies, which makes sense due to the majority of their audience.
- Subscribers: 489k
- Average Likes: 179
- Average Views: N/A
- Engagement Rate: 3.65%
3. Somos Rap (@somosrap)
A channel that is not dedicated to kids at all is Somos Rap. This YouTube channel is fully dedicated to featuring Latin urban artists and giving them a platform to share their art. With occasional 2+ million views and hundreds of thousands of subscribers, this channel is a great place to reach out to a Mexican audience.
- Subscribers: 492k
- Average Likes: N/A
- Average Views: 16k
- Engagement Rate: 4.11%
4. Dnielle Cabrera (@DnielleCabrera)
A Mexico City news YouTube channel, Dnielle shares her opinions and ideas online. As an independent politics source, Dnielle expects donations and sponsorships as part of her channel’s efforts to stay unbiased.
- Subscribers: 485k
- Average Likes: –
- Average Views: 31.4K
- Engagement Rate: 17.84%
5. Chef Patty (@PatiJinich)
Pati shares easy cooking videos that allow you to learn Mexican cuisine without much fuss. She can teach you how to make tacos and birrias like you were born in Mexico. Most of her sponsorships include kitchenware and food brands, but she also has the occasional lifestyle brands as well.
- Subscribers: 111k
- Average Likes: 456
- Average Views: N/A
- Engagement Rate: 3.82%
The 15 names offered are your top picks of Mexican influencers spanning across the top three platforms in the business, but is there a more effective way to take advantage of the benefits of influencer marketing? Yes. Let’s get into it!
Ainfluencer: Best Influencer Marketing Platform for Finding Mexican Influencers
There are different ways to find Mexican influencers in the business, from searching on Google to special lists on influencer marketing websites. However, the most effective way to make use of this marketing method is through an influencer marketing platform.
Our top influencer marketing platform pick is Ainfluencer. As a Do-It-Yourself influencer marketing platform, Ainfluencer can help you find and get in touch with 5+ million influencers. This platform offers a streamlined influencer marketing journey from start to finish.
There is more! While giving you access to plenty of features and limitless opportunities, Ainfluencer is still surprisingly 100% free.
With all of that in mind, let’s take a look at Ainfluencer’s key features:
- Influencer Discovery
- Multi-Platform Coverage
- Massive Database
- Direct Communications
- Global Reach
- Easy and Secure Payments
- Smooth Integrations
- Insights and Consult
- Performance Tracking
So sign up on Ainfluencer now and meet the best Mexican influencers in the business.
Conclusion
Influencer marketing is a great way to turn your brand into a household name. This is especially true if you’re trying to campaign across international borders. Working with Mexican influencers allows you to reach a Spanish-speaking audience without breaking your budget.
FAQs
1. Can I Work with Mexican Influencers Outside of the US?
Yes. Depending on which method you’re using, you may be able to work across international lines. For example, Ainfluencer allows you to reach out across content without payment issues or complicated legalities.
2. How Can I Reach Out to Mexican Affiliates?
An influencer marketing tool can offer a lot, but most of them don’t have any affiliate marketing services. A great alternative is Algorift. This platform can help both affiliates and brands by:
- Allowing brands to find high-converting products for affiliates,
- Streamlining and optimizing promotional strategies,
- Performance tracking,
- Maximizing ROI on affiliate campaigns.
3. Are Mexican Influencers Expensive?
Not particularly. Marketing is never cheap, but Mexican influencers are not as expensive as they could be. It is certainly cheaper than alternative international marketing options.
