Undoubtedly, fitness is one of the popular niches on social media, as you can see how fitness influencers are gaining more and more followers on Instagram and other platforms. On the other hand, affiliate marketing is booming in this industry, making American fitness affiliate programs more appealing to social media creators.
So, if you are active in this niche, whether having an Instagram account, running a healthcare or fitness website, or even having a YouTube channel related to this field, you are in luck to gain more profit by participating in top American fitness affiliate programs.
Ready? Let’s go…
Group 1- Top American Fitness Affiliate Programs – Supplement
Fitness affiliate programs usually divide into three groups, with supplements being the main and most popular group in this niche. Top brands and retailers offer a variety of products, including protein powders, pre-workouts, vitamins, and more, through their affiliate platforms. Here are some of the leading programs.
1. GNC Affiliate Program
General Nutrition Centers, known as GNC, is one of the leading retail companies in the US selling health and nutrition-related products, including vitamins, minerals, herbs, sports nutrition, diet, and energy products.
The GNC affiliate program allows partners to earn commissions by promoting GNC’s products through their online platforms.
Here are some key details about the GNC affiliate program:
- Commission: ~3% per sale
- Cookie Duration: 7 days
- Product Rage:
- Best For: Fitness bloggers and influencers who value brand trust.
Pros:
- Huge product range (vitamins, herbs, protein, etc.)
- Being known on the market, your referrals may convert more easily due to customer trust.
- Frequent promotions and exclusive discounts for affiliates can help drive sales.
Cons:
- Low commission rates.
- The 7-day cookie is short.
2. Vitamin Shoppe Affiliate Program
Founded in 1977, Vitamin Shoppe is one of the popular names in this industry. While this company does produce some of its own branded products, a significant portion of its inventory comes from approximately 700 national brands that it carries in its stores and online. Therefore, it offers almost everything a sports enthusiast could desire, which contributes to the success of its affiliate program.
Here are the key features of the Vitamin Shoppe affiliate program:
- Commission: Up to 10% on sales
- Cookie Duration: 60 days
- Product Range: Proteins, healthy weight support items, aromatherapy products, organic and non-GMO goods, natural beauty products, and more.
- Best For: Health bloggers, wellness coaches, and influencers focusing on nutrition
Pros:
- A wide range of products from vitamins and supplements to sports nutrition.
- The program boasts a strong brand reputation, featuring over 700 national supplement brands.
- High commission rates.
- Long cookie duration.
Cons:
- Their program might have slightly stricter approval for niche sites.
3. BulkSupplements.com Affiliate Program
Another great American fitness affiliate program is offered by Bulksupplements.com, which supplies over 400 pure nutritional supplement ingredients to both consumers and manufacturers.
The company, located in Nevada, specializes in offering pure bulk supplements, including vitamins, minerals, amino acids, herbal extracts, sweeteners, and protein powders.
Bulksuppments affiliate program key features:
- Commission: 15% base commission on sales (with 2% on wholesale orders);
- Cookie Duration: 30 days;
- Product Range: Vitamins, minerals, herbal supplements, proteins, amino acids, and other dietary supplements (more than 600 different products available);
- Best For: Bodybuilding influencers, fitness YouTubers, or supplement review sites.
Pros:
- Very high commission rate.
- Affordable products- making their affiliate program more popular with serious fitness enthusiasts.
- Free products and custom discount codes (for top performers).
Cons:
- The product line is a bit niche and no-brand – casual consumers may not recognize it.
- Their products are not good for general wellness audiences.
4. Bodybuilding.com Affiliate Program
As the name indicates, Bodybuilding.com is one of the top online retailers specializing in fitness and bodybuilding supplements. Although it doesn’t produce any of its supplements, it has become a go-to shop for bodybuilders seeking to purchase related products.
While specific brand names are not always prominently listed, the site is known for carrying high-quality products from reputable manufacturers. Some of the top brands in the bodybuilding supplement industry, which may be available on Bodybuilding.com, include Optimum Nutrition, MuscleTech, and Cellucor.
Here are the key features of the bodybuilding.com affiliate program:
- Commission: 8% on new customer sales, 3% on returning customer sales;
- Cookie Duration: 7 days;
- Product Range: Proteins, vitamins, pre-workout supplements, fat burners, healthy snacks, herbs, etc.
- Best For: Fitness bloggers and forum owners who have an audience deeply interested in training, supplementation, and sports nutrition.
Pros:
- It is a massive online retailer in the fitness space, with products ranging from fitness supplements to workout gear and apparel. (It hasn’t mentioned if its affiliate program is for all its products or only supplements.)
- Affiliates get access to exclusive promotions, discount codes, and high-quality banners.
- Bodybuiler.com has a great reputation among fitness-focused audiences.
Cons:
- The commission rate is slightly lower than other American fitness affiliate programs.
- The cookie duration is only 7 days, which is not comparable to most programs on the list.
5. Onnit Affiliate Program
Onnit is a comprehensive fitness and wellness brand that offers a variety of products formulated with earth-grown nutrients and scientifically proven ingredients to support different aspects of health and performance. Their flagship product is Alpha BRAIN, a popular nootropic supplement designed to enhance cognitive function.
Onnit’s products are often compared to other leading brands in the industry, such as Optimum Nutrition and MuscleTech, although these brands are not sold on the Onnit website.
Key Features of the Onnit affiliate program:
- Commission: 15% on sales;
- Cookie Duration: 45 days;
- Product Range: Focus and Brain (Alpha Brain Line), Mood and Sleep (NewMood Line), Protein, Fats and Oils.
- Best For: Seasoned fitness influencers, and health and wellness bloggers who focus on high-quality supplements and gear.
Pros:
- Premium fitness brand offering specific supplements (e.g., the famous Alpha BRAIN nootropic).
- The 15% commission is quite generous.
- The 45-day cookie is substantially longer than average.
- This brand has strong credibility.
Cons:
- It might not accept beginners or small micro-influencers; affiliates should have a strong online presence, typically a website or social media with at least 5,000 followers.
- Onnit’s products are premium-priced.
Group 2 – Top Fitness Affiliate Programs in USA – Workout Plans & Coaching
Not all fitness affiliate programs are based on supplements or other physical products, some companies sell digital products like workout memberships, training apps, and coaching plans. In this category, we will introduce you to workout plans and coaching affiliation programs.
6. Beachbody (BODi) Affiliate Program
Beachbody, now known as BODi, is a comprehensive fitness and wellness platform that offers a wide range of programs and resources designed to support a healthy lifestyle.
The platform addresses multiple aspects of well-being, including fitness, nutrition, and mindset. This holistic approach appeals to users looking for a well-rounded health solution.
Here are the key features of the Beachbody affiliate program:
- Commission: ~10%–15% on sales;
- Cookie Duration: 30 days;
- Product Range: Fitness Programs, Nutrition Guidance, Mindset and Well-being;
- Best For: Home fitness influencers, weight-loss bloggers, and personal trainers who work with general audiences.
Pros:
- A popular name in home fitness, their programs have many followers.
- The commission (up to 15%) is quite high for this industry.
- They also support affiliates with free trials and exclusive discount codes to share.
- Affiliates can have early access to their new programs.
- The cookie duration is long enough.
Cons:
- The at-home workout market is very saturated and competitive.
- Since Beachbody is so popular, affiliates will have many competitors.
7. Daily Burn Affiliate Program
The Daily Burn website serves as a comprehensive fitness platform that provides various workout programs and resources, all aimed at helping users reach their fitness goals.
Additionally, Daily Burn provides access to thousands of workout videos that can be streamed anywhere, anytime. The platform also provides meal plans and recipes to support users’ fitness goals.
Daily Burn affiliate program ket features:
- Commission: $25 per paid subscription signup;
- Cookie Duration: 30 days;
- Product Range: Workout Videos, Live Classes, Personalized Programs, Nutrition Guidance;
- Best For: Fitness bloggers focusing on workout reviews, busy lifestyles, or beginners.
Pros:
- The fixed $25 commission is high for such programs.
- Long cookie duration.
- It appeals to a wide audience (beginners, busy parents, etc).
Cons:
- The free trial + 30-day cookie means some conversions might not be tracked if the user waits until the trial’s end to subscribe.
- The flat $25 means there’s no extra benefit if someone buys an annual plan or additional products – it’s one-size.
8. Aaptiv Affiliate Program
Aaptiv is a unique audio-based fitness app providing guided workouts (running, strength, yoga, etc.) with music. Although everyone can participate and benefit from its fitness programs, being audio-based has made it a great choice for individuals with disabilities.
The fitness programs are led by certified trainers who provide guidance, support, and motivation to help clients achieve their fitness goals.
Here are some key features of this affiliate program:
- Commission: Tiered structure – you earn $15 per sale for up to 100 sales/month, $20 per sale for 101–500 sales, and $25 per sale if you exceed 500 in a month;
- Cookie Duration: 45 days;
- Product Range: Audio-based fitness programs and guidance;
- Best For: Fitness podcasters, running bloggers, Instagram fitness influencers, and fitness enthusiasts with certain disabilities.
Pros:
- Its affiliate program is quite lucrative and performance-incentivized.
- Tiered structure for commission- the more subscriptions you drive, the higher your rate and total earnings.
- Long cookie duration.
- Promotions for affiliates.
Cons:
- Being only audio-based. It might not appeal to those who prefer visual guidance.
- Aaptiv is popular but not as universally known as something like Beachbody.
9. SWEAT App Affiliate Program (Kayla Itsines)
SWEAT is a popular fitness and workout application designed to help users achieve their fitness goals through structured workout plans, guidance, and community support. Users can choose programs based on their fitness level, available equipment (e.g., home workouts, gym workouts), and specific goals (e.g., weight loss, muscle building, toning).
The app is beginner-friendly, with programs designed for those new to fitness. It is also more popular among women. However, it doesn’t mean men can’t use it. The SWEAT app is ideal for people with tight schedules.
Here are the key features of the SWEAT app affiliate program:
- Commission: $12 per annual membership signup (or $4 per monthly signup);
- Cookie Duration: 30 days;
- Product Range: The app provides a variety of workout programs, including strength training, HIIT (High-Intensity Interval Training), yoga, pilates, and more.
- Best For: Female fitness influencers and YouTubers focusing on at-home workouts, postpartum fitness, or women’s health.
Pros:
- It’s a highly popular platform, especially among women.
- Long cookie duration.
Cons:
- SWEAT’s marketing is very Instagram-centric.
- The commission per sale is fixed, so you won’t earn more if someone buys higher-tier plans.
- Its affiliate program has not been publicly promoted, so finding the signup and details requires a bit of digging.
10. Les Mills On Demand
The Les Mills On Demand app is a comprehensive fitness platform that offers a wide variety of high-energy, music-driven workouts. It’s suitable for all fitness levels and provides flexibility with on-demand and live classes.
Workouts range from 10 to 60 minutes, catering to different time commitments. Additionally, classes are designed for all fitness levels, with modifications provided for beginners and advanced users.
The key features of the Les Mills On Demand affiliate program:
- Commissions: Up to ~12.5% commission;
- Cookie Duration: 30 days;
- Product Range: Online workout plans;
- Best For: Fitness influencers, Online coaches;
Pros:
- Les Mills is a globally recognized fitness brand with a strong reputation.
- It offers a wide range of well-structured, engaging, and effective workout programs.
- Affiliates are provided with marketing materials, such as banners, email templates, and social media assets, to help with promotion.
Cons:
- The fitness app market is highly competitive, with many alternatives to Les Mills available.
- Affiliates may face challenges converting free trial users into paying subscribers.
Group 3 – Best Fitness Equipment Affiliate Programs (USA)
The third popular category of American fitness affiliate programs is fitness equipment. This group is more appealing to most affiliates as these products have higher prices, so the commission of their affiliate marketing will be higher.
11. Bowflex Affiliate Program
Founded in 1986, Bowflex is a premier name in home gym equipment, known for products like adjustable dumbbells, home gyms, treadmills, and bikes. It has a range of home gym machines that are known for being compact, adjustable, and affordable.
Therefore, Bowflex products have many fans, especially among individuals who want to run a gym in a cost-effective way. The Bowflex Affiliate Program allows individuals and businesses to earn commissions by promoting Bowflex products through affiliate links.
Here’s a breakdown of the program’s key features:
- Commission: 7%–10% per sale;
- Cookie Duration: 30 days;
- Product Range: Gym equipment (Prices range from $500 to $2,000+);
- Best For: Fitness YouTubers or bloggers who do home gym reviews, equipment comparisons, or training routines using gear.
Pros:
- The commission rate is hefty for such products.
- The brand provides affiliates with perks like potential free products and discount codes to share with their followers.
- Bowflex has been around for decades, it has a great brand reputation.
Cons:
- The product line is premium-priced, so for audiences on a tight budget, conversions might be lower.
12. TRX Training Affiliate Program
TRX Training is a globally recognized fitness brand that specializes in suspension training systems. The brand offers both equipment and training programs through its website and app.
The website (www.trxtraining.com) is the primary platform for purchasing TRX equipment, accessing workout programs, and learning about the brand’s philosophy and training methods. The products available on the website and app are known for being lightweight and portable, making them ideal for home workouts, travel, or outdoor training.
The key features of the TRX Training affiliate program:
- Commission: 8%–10% per sale;
- Cookie Duration: 30 days;
- Product Range: TRX equipment;
- Best For: Certified trainers, fitness bloggers specializing in functional fitness or CrossFit, and Instagram fitness personalities;
Pros:
- Commission up to 10% is strong.
- Top affiliates can receive free products and exclusive discounts for their audience.
Cons:
- TRX is somewhat of a niche product, it may not appeal to every fitness consumer. So, it may not be the perfect affiliate program for all fitness influencers.
- The cookie duration seems standard, but for this niche, it would be better if it was longer.
13. Rogue Fitness Affiliate Program
Rogue Fitness is a top-tier fitness brand that offers high-quality, durable equipment for strength training, conditioning, and functional fitness. Its target audience includes serious athletes, fitness enthusiasts, and gym owners who prioritize performance and reliability.
The brand has a wide range of fitness products, from barbells designed for weightlifting and powerlifting to racks and rigs, kettlebells, gym accessories, and apparel and gear.
The key features of the Rouge Fitness affiliate program:
- Commission: 5%–8% per sale;
- Cookie Duration: 30 days;
- Product Range: Crossfit equipment, Barbells, Plates, Rigs and Racks, Shoes and Apparel;
- Best For: CrossFit athletes, powerlifting or weightlifting content creators, and garage gym bloggers;
Pros:
- The commission is good for this type of product (being high-priced means the affiliates will earn a lot even with 8% commission rates).
- The brand has a great reputation.
- Long cookie duration.
Cons:
- Although Rough is a credible brand, it is less known – a general consumer might not recognize the brand as easily as Bowflex or Nike.
- To earn as an affiliate, you’ll want to provide content that specifically motivates a purchase.
14. NordicTrack Affiliate Program
NordicTrack is a leading brand in the home fitness industry, offering a wide range of cardio and strength training equipment that combines smart technology, interactive features, and high-quality construction.
With its integration with iFIT, NordicTrack provides an immersive, guided fitness experience that allows users to access professional workouts and virtual coaching from the comfort of their homes.
Key features of NordicTrack affiliate program:
- Commission: 7%–11% per sale;
- Cookie Duration: 30 days;
- Product Range: A wide range of cardio and strength training equipment designed for home use.
- Best For: Tech-savvy fitness bloggers, home workout influencers, and comparison review sites.
Pros:
- The high commission + high average order value.
- Occasional bonus commissions during peak seasons.
- The brand’s name is well-known in the USA.
Cons:
- NordicTrack’s products are premium-priced, so a smaller segment of your audience will be able to afford them.
- Shipping and assembly can be an issue for these large items.
15. Garmin Affiliate Program (Wearable Tech)
Garmin is a tech giant that manufactures fitness wearables – from running watches and GPS bike computers to fitness trackers and smartwatches. They also have an online store for accessories, training plans, etc.
However, apart from the wearables, Garmin has running, diving, swimming, and cycling products.
Key features of Garmin affiliate program:
- Commission: Typically ranges ~3%–10%;
- Cookie Duration: 20 days;
- Product Range: Fitness products, Health and fitness tracking products (wearables)
- Best For: Tech reviewers, running and cycling bloggers, and outdoor adventure content creators;
Pros:
- Sufficient cookie duration – although its cookie duration (20 days) is not as long as most fitness affiliate programs on the list, it’s still enough for a user researching a specific gadget.
- The products that Garmin offers are not as competitive as other fitness products.
Cons:
- The commission rates are relatively low compared to those offered by other affiliate programs.
- The products are so niche, that its affiliate program is not suitable for all fitness creators. Additionally, reviewing such products requires more creativity and knowledge.
Algorift: The Best Platform for American Fitness Affiliate Programs
Many affiliates default to Amazon Associates for fitness products because Amazon sells everything. However, Amazon’s program has notoriously low commission rates (as low as 1% in the health category) and a 24-hour cookie on most items.
If you are seeking an alternative to Amazon Associates and all other American fitness affiliate programs, Algorift will be your best option.
Algorift is one of the best Amazon affiliate tools that makes it possible for sellers and affiliates to connect directly and negotiate their partnership. So, whether you want to join a fitness affiliate program or are looking for a beauty affiliate program in the US, your chances are high on this platform.
Why Algorift is The Best Option:
- Commission rates are from 10% up to 40% on all products, which are customizable by the seller.
- It also uses a 14-day cookie, which is enough for such products.
- This longer cookie duration and higher payout can dramatically increase your affiliate revenue.
- Best for all fitness enthusiasts and wellness influencers who want to make money on Amazon. They can potentially earn 3-5x more per sale.
Bottom Line
The fitness affiliate landscape in the USA is rich with opportunities. There are several American fitness affiliate programs out there; each provides products for a specific group, including supplements, apparel, and services, making this category so interesting and profitable for influencers in this group.
If you want to earn great money participating in these programs, prioritize programs that match your content and audience. All the commission and cookie advantages mean little if the product doesn’t interest your followers.
You can always benefit from joining Algorift for more commissions and programs.
FAQs
Q1: Which Fitness Affiliate Programs Offer the Highest Commissions?
Generally, specialized supplement and equipment brands offer the highest commission rates in the fitness niche. Furthermore, since the products in these groups have higher prices, they are more profitable to affiliates. You can join Algorift and negotiate the commissions with sellers.
Q2: Can I Join Multiple Fitness Affiliate Programs at the Same Time?
Absolutely. Most affiliate agreements do not require exclusivity. You can (and often should) join multiple programs to diversify your income and offer more value to your audience.
Q3: Do I Need to Be a Certified Trainer or Have a Huge Following to Succeed with Fitness Affiliate Marketing?
No, you don’t need to be certified or have an enormous audience, but both expertise and reach can help in different ways. Successful affiliates come in many forms. If you’re not a certified trainer, you can still succeed by researching and producing valuable content – for instance, reviewing products, sharing your personal fitness journey, or curating tips from experts (with permission).
Q4: Is It Better to Use Amazon Associates or Specialized Affiliate Programs for Fitness Products?
In many cases, specialized American fitness affiliate programs (or affiliate marketplaces like Algorift) are better for fitness products than Amazon’s own Associates program. They usually offer higher commissions and longer cookie duration, which are two important factors when it comes to succeeding in this type of marketing.
