The American beauty affiliate market offers influencers and content creators a lucrative opportunity to earn commissions by promoting beauty products. Whether you’re a beauty blogger, YouTuber, or Instagram influencer, participating in affiliate programs allows you to monetize your content while recommending top beauty products available on Amazon and other platforms.
Amazon’s commission rates for beauty products range from 3% to 10%, but influencers often seek better-paying alternatives with longer cookie durations. Some platforms, like Algorift, provide commission rates between 10% to 40%, making them more attractive for maximizing affiliate earnings.
In this article, we will list the top American beauty affiliate programs, their commission structures, and benefits for influencers. Additionally, we’ll compare Amazon’s program with Algorift, the best high-commission alternative.
Top 10 American Beauty Affiliate Programs
Looking for some American beauty affiliate programs to join and make money? Check out the following list:
| American Beauty Affiliate | Commission Rate | Products |
| Amazon Associates | 3% to 10% | All Cosmetic Products on Amazon |
| Sephora | Up to 5% | Sephora Collection and Up to 200 Brands |
| Ulta | 6% | Up to 500 Brands |
| MAC | 8% | MAC Products |
| Glossier | 5% | Glossier Products |
| Estee Lauder | 6.4% | Estee Lauder Products |
| Fenty Beauty | 6.4% | Fenty Beauty Products |
| Kylie Cosmetics | 2-5% | Kylie Skincare and Lips Kits |
| Pat McGrath Labs | 6.4% | Pat McGrath Labs Products |
| Tarte Cosmetics | 8% | Tarte Cosmetics Products |
| Algorift | 10% to 40% | Different Products from Affordable to High-End Cosmetic Brands |
1. Amazon Associates (Beauty & Influencer Program)
Undoubtedly, Amazon associates (also known as Amazon affiliate program) come first when it comes to American beauty affiliates. Almost all beauty brands have an affiliate program on this platform, making it easier for affiliates to find a product related to their niche and make money on Amazon.
The Amazon Associates program for beauty products offers a great opportunity for bloggers, YouTubers, and influencers with an active website or social presence to monetize their content. With a commission rate of 3% for beauty products and up to 10% for luxury beauty, participants can promote a wide range of beauty and skincare products available on Amazon.
Amazon Associates Overview:
- Commission Rate: 3% for beauty, up to 10% for luxury beauty.
- Products Covered: All beauty and skincare products available on Amazon.
- Eligibility: Bloggers, YouTubers, and influencers with an active website or social presence.
- Benefits: Trusted platform, high conversion rates, access to millions of products.
- Cookie & Payout: 24-hour cookie duration; payments via bank transfer, gift card, or check.
2. Sephora Affiliate Program
Who is not familiar with Sephora? The renowned global cosmetics retailer founded in France in 1969. It’s a long time, isn’t it?
From their own unique collections to luxury products of top brands, affiliates will have great options on the Sephora Affiliate Program.
Sephora Affiliate Program Overview:
- Commission Rate: Up to 5%.
- Products Covered: Over 200 luxury beauty brands (Fenty Beauty, Dior, Urban Decay).
- Eligibility: Beauty influencers and content creators.
- Benefits: Exclusive promotions, high-end brand association, frequent sales events.
- Cookie & Payout: 24-hour cookie; payouts via Rakuten.
3. Ulta Beauty Affiliate Program
Another well-known name in the cosmetic world in the US is Ulta, with over 1300 stores all over the country. Ulta Beauty is not a single cosmetic brand but rather a large retail chain that specializes in beauty products. That makes it one of the best American beauty Affiliate programs. Affiliates can discover a wide variety of top cosmetic brands on this platform, ranging from affordable to high-end options.
Ulta Affiliate Program Overview:
- Commission Rate: 6%.
- Products Covered: Drugstore and prestige brands (MAC, Tarte, Morphe).
- Eligibility: Bloggers and social media influencers.
- Benefits: Large product range, frequent discounts, strong brand recognition.
- Cookie & Payout: 30-day cookie; payouts via Impact.
4. MAC Cosmetics Affiliate Program
With over 30 years of experience, MAC is another well-known cosmetic brand name known worldwide. However, it doesn’t only offer high-end cosmetic products, it offers an affiliate program with a generous commission rate of 8%. However, you can only find MAC products on this program, with no room for other brands.
MAC Affiliate Program Overview:
- Commission Rate: 8%.
- Products Covered: MAC makeup and skincare.
- Eligibility: Beauty influencers and professional makeup artists.
- Benefits: Early product access, professional makeup audience appeal.
- Cookie & Payout: 7-day cookie; payments via FlexOffers.
5. Glossier Affiliate Program
It might be a lesser-known name among all these cosmetic giant brands, but Glossier also offers one of the best American beauty affiliate programs. Founded in 2014, Glossier offers a range of skincare and makeup products designed to enhance natural beauty rather than mask it. So, it has its own fans.
Therefore, if you are a fashion influencer promoting natural beauty, this affiliate program is for you.
Glossier Affiliate Program Overview:
- Commission Rate: 5%.
- Products Covered: Minimalist skincare and cosmetics.
- Eligibility: Bloggers and Instagram influencers.
- Benefits: Strong brand community, frequent product launches.
- Cookie & Payout: 7-day cookie; payments via affiliate network.
6. Estée Lauder Affiliate Program
Well, let’s check out another renowned luxury beauty brand, Estee Lauder. Affiliates can join this program and sell Estee Lauder’s skincare, makeup, and fragrances and get a 6.4% commission. Although the commission might not be as eye-catching as other programs, the Estée Lauder Affiliate Program is still one of the best beauty affiliate programs in the US.
Estée Lauder Affiliate Program Overview:
- Commission Rate: 6.4%.
- Products Covered: High-end skincare, makeup, and fragrances.
- Eligibility: Beauty content creators with luxury-oriented audiences.
- Benefits: Strong luxury beauty brand, access to exclusive promotions.
- Cookie & Payout: 7-day cookie; payments via Rakuten.
7. Fenty Beauty Affiliate Program
Fenty Beauty, launched by Rihanna in 2017, is a renowned cosmetics brand celebrated for its inclusivity and diverse product range. The brand offers a wide selection of makeup and skincare products designed to cater to all skin types and tones, with a particular focus on foundation shades that accommodate a broad spectrum of skin colors.
Ready to have some fun selling Fenty products? Join the affiliate program and earn a 6.4% commission.
Fenty Affiliate Program Overview:
- Commission Rate: 6.4%.
- Products Covered: Fenty Beauty and Fenty Skin collections.
- Eligibility: Beauty influencers with Gen Z and millennial audiences.
- Benefits: Celebrity-backed brand, high engagement, exclusive product drops.
- Cookie & Payout: 7-day cookie; payments via FlexOffers.
8. Kylie Cosmetics / Kylie Skin Affiliate Program
Founded by Kylie Jenner in 2015, Kylie Cosmetics is a popular beauty brand known for its high-quality, cruelty-free, and vegan makeup products. Kylie Cosmetics offers a variety of beauty, hair, fragrance, and skincare products, but currently, its affiliate program focuses primarily on two lines: skincare sets and lip kits. As a result, the offerings in its affiliate program are quite limited.
Kylie Skin Affiliate Program Overview:
- Commission Rate: Varies (typically 2-5%).
- Products Covered: Kylie Lip Kits, skincare sets.
- Eligibility: Beauty bloggers and social media influencers.
- Benefits: Celebrity influence, high brand loyalty.
- Cookie & Payout: 30-day cookie; payments via ShareASale or Yazing.
9. Pat McGrath Labs Affiliate Program
Known for its high-quality, innovative makeup and skincare products, Pat McGrath Labs has gained a reputation for setting beauty trends and delivering exceptional performance. Its affiliate program offers competitive commission rates (6.4%), and affiliates can earn commissions on sales generated through their referral links.
Pat McGrath Affiliate Program Overview:
- Commission Rate: 6.4%.
- Products Covered: Luxury makeup, artistic palettes.
- Eligibility: Beauty and makeup influencers.
- Benefits: Prestige brand with high average order value.
- Cookie & Payout: 30-day cookie; payments via affiliate network.
10. Tarte Cosmetics Affiliate Program
Tarte Cosmetics is a renowned beauty brand known for its high-performance, cruelty-free, and eco-friendly makeup and skincare products. The affiliate program of this brand offers a competitive commission rate, typically around 8% on all qualified sales, with a 7-day cookie duration.
Tarte Cosmetics Affiliate Overview:
- Commission Rate: 8%.
- Products Covered: Cruelty-free and vegan beauty products.
- Eligibility: Beauty influencers and bloggers.
- Benefits: High commission rate, popular among eco-conscious consumers.
- Cookie & Payout: 7-day cookie; payments via affiliate network.
11. Algorift (Amazon Affiliate Platform)
Forget about all other beauty affiliate programs, as a beauty influencer you will have better chances on Algorift. With a high commission rate of up to 40%, Algorift is one of the best Amazon affiliate software that makes it possible for affiliates to earn four times more money by selling Amazon cosmetic products.
However, this commission rate is customizable so each brand may offer a unique rate between 10% to 40%, which is still way more than all the affiliate programs on the list.
Algorift Overview:
- Commission Rate: 10% to 40%
- Products Covered: Wide range of cosmetic and beauty products with shop on Amazon (The list is getting larger each day as more sellers join)
- Eligibility: Beauty and makeup influencers, and creators with a website or YouTube account.
- Benefits: Higher commission rate with longer cookie duration, a variety of brands, ranging from affordable options to luxury labels.
- Cookie & Payout: 30-day cookie; payments via affiliate network.
How Influencers Can Benefit from American Beauty Affiliate Programs
If you’re still unsure about joining a beauty affiliate program, take a look at the benefits these programs offer:
Key Benefits:
- Monetize Beauty Content: Convert makeup tutorials and skincare reviews into revenue.
- High Commission Rates: Programs like Tarte (8%) and MAC (8%) outperform Amazon’s beauty rate (3%).
- Long Cookie Durations: Ulta (30-day cookie) allows more time for sales to be credited.
- Exclusive Discounts & Promotions: Some brands provide affiliate-only deals and promo codes.
- Brand Collaboration Opportunities: Successful affiliates can earn sponsorships.
How to Maximize Your Income From Beauty Affiliate Programs?
Even affiliate marketing needs a strategy. Although all these programs seem appealing, without the right strategy, you won’t earn much money using these programs. Here are some ideas:
- Diversify Links: Use Amazon for general products and higher-paying programs for niche items.
- Leverage Social Media: Share affiliate links on Instagram, YouTube, and TikTok.
- Create Timely Content: Promote during seasonal sales and product launches.
- Use Call-to-Actions: Encourage clicks by mentioning discounts and exclusive offers.
- Analyze Performance: Track conversions to optimize future content.
Which Beauty Affiliate Program is the Best?
Well, as an influencer you have so many options to make money as an affiliate, which one to choose?
Most of you may think Amazon is the best beauty affiliate program as it has almost all the top brands in this industry. However, it only has a 24-hour cookie duration, which is not perfect for all influencers.
On the other hand, you will have a higher cookie duration of up to 7 days on MAC or Estee Lauder, but you only have a chance to sell that brand’s products, which might not be suitable for all your followers.
What if you could have a chance to sell different products from different brands, with high commission rates and long cookie duration?
That’s why Algorift is the best option for you as its commission starts from 10% and can exceed up to 40%, which is the highest commission among all other affiliate programs. Its cookie duration is 30 days, which is again the highest duration, and you can directly chat with sellers, who can join the program and sell their products on Amazon.
Conclusion
The best American beauty affiliate programs allow influencers to monetize their content effectively. While Amazon Associates is a strong entry point, alternatives like Sephora, Ulta, and Tarte provide higher commissions and longer cookie durations.
For influencers looking to maximize earnings, Algorift is the best Amazon beauty affiliate alternative, offering commissions as high as 40% and direct partnerships with brands.
If you’re a beauty content creator, explore these affiliate programs, optimize your strategy, and combine multiple platforms to achieve the best results. Happy affiliating!
FAQs
1. What Are Beauty Affiliate Programs?
Beauty affiliate programs allow individuals or businesses to earn commissions by promoting beauty products from various brands. Affiliates use unique tracking links to refer customers to the brand’s website, and they earn a percentage of the sales made through these links.
2. How Do I Choose the Best Beauty Affiliate Program?
To choose the best beauty affiliate program, consider factors such as commission rates, cookie duration, product range, brand reputation, and the relevance of the products to your audience. Look for programs that offer competitive commissions, a wide range of products, and a strong brand presence in the beauty industry.
3. How Can I Maximize My Earnings with Beauty Affiliate Programs?
To maximize your earnings, focus on promoting products that align with your audience’s interests and needs. Create high-quality content, such as product reviews, tutorials, and comparisons, to engage your audience and drive more traffic to your affiliate links. Additionally, leverage social media platforms and email marketing to reach a wider audience and increase your chances of generating sales.
4. What Should I Look For in a Beauty Affiliate Program’s Terms and Conditions?
When reviewing the terms and conditions of a beauty affiliate program, pay attention to the commission structure, payment thresholds, cookie duration, and any restrictions on promotional methods.
Ensure that the program aligns with your content strategy and that you understand the rules regarding the use of promotional materials and disclosure of affiliate relationships.
