Influencer marketing agencies in Spain

Top 11 Influencer Marketing Agencies in Spain

In a market where a single Instagram story from an influencer can spark thousands of purchases, influencer marketing agencies in Spain have shifted from optional add-ons to essential marketing partners.

If you don’t know how to find influencers for your brand and want to leave this with professionals, this blog is for you. Here, we’ve rounded up 11 agencies that know how to connect your brand with the right creators and turn those partnerships into powerful, performance-driven campaigns. 

Let’s dive in!

Best Influencer Marketing Agencies in Spain

Here are the top Spanish influencer marketing agencies that can help you with influencer marketing campaigns to grow your business. 

The list includes famous companies and boutique agencies, so it would be suitable for every business of every size and budget. All of these agencies go beyond influencer outreach; they build campaigns around clear objectives, local insights, and hard numbers. Let’s take a look at our list:

1. Ainfluencer

If you’re looking for an influencer marketing agency that blends tech efficiency with human expertise, Ainfluencer is a strong choice. 

While best known as a DIY influencer marketing platform, Ainfluencer also offers a fully managed service, which is ideal for brands that want expert-led influencer campaigns without the legwork.

Using this service, Ainfluencers’ excerpt team takes control of your campaign from start to finish and handles every step of the way. 

Best influencer marketing agencies in Spain: Ainfluencer

 Key Services

✔ Dedicated Team Support
You get a dedicated team of influencer marketing specialists guiding your campaigns from start to finish. They make sure everything runs smoothly, on time, and on budget.

✔ Real Influencers, Not Scraped Data
Unlike many platforms that rely on scraped data, Ainfluencer only works with over 5 million opt-in creators who are ready to collaborate. They can team up with influencers of all sizes, from nano to mega influencers.  

✔ Smart, Data-Led Strategy
All decisions are based on real performance data, influencer engagement rates, niche relevance, and historical content examples. No guesswork!

✔ Full-Service Execution
Everything is covered: influencer outreach, campaign setup, approvals, contracting and negotiation, product gifting, logistics, and more.

✔ Payment After Delivery: Unlike other agencies that receive payments upfront, Ainfluencer is sure about its capabilities. Your money will be safe in an escrow system and will only be released after the content is delivered and approved.

✔ Content + Paid Ads
They handle high-performing influencer content and amplify it through targeted ad campaigns.

✔ Flexible Pricing Options
No long-term commitments or vague estimates, just clear packages to fit your needs and budget.

You can sign up on Ainfluencer today and start planning your campaign in just a few clicks. 👉

Create a Free Account

Pricing

PlanPriceLengthDetails
Turbo Viral$29,9994 months200 influencers, reach over 100M users
Super Scale$15,0003 months75 influencers, reach over 25M users
Scale$9,9992 months50 influencers, reach over 7.5M users
Viral$7,9991 month25 influencers, reach over 2.5M users

Notable Clients: Bon Cube, Inkling Scents, Cosynee Life, Canine Journal, Millionstores, FTR Global, Diel Friends, Chefman 

✅Pros❌Cons
Built-in escrow system, only pay when results are deliveredOnly focuses on Instagram, TikTok, and YouTube
Large global influencer network
Handles everything from strategy to reporting
No hidden fees or bloated retainers
Access to creators across Instagram, TikTok, and YouTube
Perfect for small to mid-sized brands needing reliable, scalable campaigns

👉 So what are you waiting for?  Book a demo today and launch your campaign with confidence!

Book a Demo Right Now!

2. Samy Road

Samy Road is a tech-savvy influencer marketing agency based in Spain. Founded in 2013, it uses its own AI system, Shinebuzz AI, to build smart campaigns based on data and audience behavior.

Influencer marketing agencies in Spain: Samy Road

Key Services:

  • Full influencer campaign management
  • AI-powered planning and forecasting (via Shinebuzz AI)
  • Influencer sourcing, strategy, and analytics
  • Audience and performance prediction tools

Notable Clients:

  • AliExpress Spain (TikTok campaign)
  • Various global brands across Europe and the Americas

Pricing: Custom pricing per project

✅Pros❌Cons
Smart campaign planning using AIHigher pricing, not ideal for small brands
Large global influencer networkCustom quotes, no clear price transparency
Handles everything from strategy to reportingMay not fit flexible or quick-turnaround needs
Focus may lean toward big-brand metrics over niche strategies

3. Hello Monday

Hello Monday is next on our Spanish influencer marketing agencies list. With over a decade of experience, this agency is known for its creative style and hands-on approach, often collaborating with Spanish lifestyle influencers to craft authentic and impactful brand partnerships. 

Hello monday

Key Services:

  • Full influencer campaign planning and management
  • Influencer selection and branded event activations
  • Content production across platforms
  • ROI tracking and performance reporting
See also  Top 10 Influencer Marketing Agencies in Singapore for Brands

Notable Clients:

  • Sevilla Fashion Outlet
  • Brands in lifestyle, fashion, and beauty sectors

Pricing: Exact costs vary depending on campaign goals and scale

✅Pros❌Cons
Award-winning, creative campaignsCan be pricey for small businesses or startups
Experienced with event-based activationsNot built for short or budget campaigns
Offers end-to-end service from planning to reportingCustom pricing, costs not listed upfront
Wide influencer networkLess flexible for brands wanting to manage campaigns themselves
May not cater well to fast turnaround or experimental testing formats

4. Keepers

Keepers is one of the best influencer marketing companies in Spain. They focus on long-term brand partnerships and 360º campaigns, especially for mid-sized and global brands. 

Their team is skilled at pairing Spanish influencers on Instagram and other social platforms with brands to build campaigns that are both emotional and measurable, what they call “brand romance.”

Keepers influencer marketing agency

Key Services:

  • Full-service influencer campaigns and ambassador programs
  • Talent curation and performance analytics
  • Storytelling content strategy
  • TikTok campaign leadership

Notable Clients:

  • Estée Lauder Spain
  • Award-winning creators like comedian BenjaSerra

Pricing: Custom based on campaign, but surely premium-level fees. 

✅Pros❌Cons
Strong creative talent and award-winning workHigh pricing—less accessible for smaller brands
Great at long-term brand partnershipsComplex campaigns may slow down testing or quick changes
Proven success with TikTok and global clientsNot built for DIY or simple influencer projects
Clear focus on performance and analyticsLess suitable for niche or low-budget influencer needs

5. Ella Digital

The next company on our list of Spain-based influencer agencies is Ella Digital. They stand out for promoting meaningful content and working with influencers who share the brand’s mission.

Alongside running campaigns, the agency manages its own roster of creators and offers training through the Ella Talent School.

Ella digital

Key Services:

  • Influencer campaigns with a mission-driven approach
  • Talent representation and influencer education
  • Social media strategy and content creation
  • Consulting for small and midsize brands

Notable Projects:

  • Women’s Wanderlust in Tulum (women’s empowerment campaign)
  • Ongoing support for influencers through in-house training

Pricing: Pricing varies by project scope. Based on users’ review, it’s more affordable than other influencer marketing agencies in Spain. 

✅Pros❌Cons
Focus on meaningful, socially driven campaignsSmaller scale, may not suit enterprise-level activations
Offers influencer training and supportLimited influencer pool compared to larger agencies
Good fit for brands with a mission or causeMay lack resources for fast, high-volume turnarounds
Customized, boutique approachMight not offer advanced tech or deep analytics tools

6. Bluemice

Bluemice is a hybrid agency that combines influencer marketing with immersive event production. Founded in 2018, it creates memorable brand experiences that live both online and offline. 

By using both macro and micro influencers and relying on its own trend research tools, the agency ensures each campaign feels fresh, strategic, and deeply tailored.

Influencer marketing agencies in Spain: Bluemice

Key Services:

  • Influencer marketing for events and product launches
  • Event production with social amplification
  • Campaign planning backed by trend research
  • Strategy, talent sourcing, and creative integration

Notable Projects:

  • Gi Spain Convention
  • Campaigns featuring both high-profile and niche influencers

Pricing: Generally premium due to event scope

✅Pros❌Cons
Blends event production with influencer marketingPremium pricing, not ideal for small or early-stage brands
High creativity and focus on brand identityEvent-first model may not suit digital-only campaigns
Relies on proprietary trend data for campaign relevanceRequires more planning and longer timelines
Less flexible for brands wanting quick-launch, low-effort campaigns
Limited appeal for brands with purely online or B2B objectives

7. H2H – Human to Human

H2H Agency (Human to Human) is one of the Influencer marketing firms in Spain, focused on building genuine connections between brands and audiences.  They believe influencer content should feel like real conversations, not flashy ads. 

H2H works best for brands that care about authenticity, especially in industries like tech and lifestyle. Their campaigns prioritize trust and real engagement over follower counts alone.

H2H

Key Services:

  • Influencer campaign strategy focused on authenticity
  • ROI-driven influencer selection
  • Earned-media strategy and creative direction
  • Long-term trust-based brand storytelling

Notable Campaigns:

  • False Influencer campaign (Effectiveness Award winner)
  • Recognized by Scopen as an Exemplary Agency

Pricing: Custom pricing based on campaign goals

✅Pros❌Cons
Focuses on authentic, trust-based influencer contentNot ideal for quick mass-reach or viral strategies
Human-first approach resonates with modern audiencesNiche targeting means longer vetting and setup time
Strong for lifestyle and tech brandsSmaller influencer pool due to selective criteria
May lack flashy visuals or rapid-fire content some brands expect

8. Olympia Marketing 

Olympia Marketing is a newer influencer marketing agency in Spain that’s all about building authentic, trust-based partnerships. 

Founded around 2019, the agency prides itself on creating “real romances” between brands and influencers and focuses on genuine, long-term value. 

Olympia marketing

Key Services:

  • Full influencer campaign management (from strategy to results)
  • Social media and community management
  • Event planning and branded activations
  • Influencer-brand matchmaking

Notable Highlights:

  • One of their creators ranked in L’Oréal’s Top 10 Beauty Campus
  • Known for developing long-term brand-influencer relationships

Pricing: Custom pricing depending on the service package

✅Pros❌Cons
Builds campaigns based on trust and genuine connectionSmaller influencer network due to newer presence
Offers both campaign and social media/event servicesLess experience with large-scale or global activations
Strong in beauty, humor, fitness, and lifestyle nichesLimited data on advanced tech or AI-driven tools
Not ideal for brands needing fast, high-volume influencer outreach

9. Fluence Leaders

Fluence Leaders is different from most influencer agencies in Spain because it focuses on LinkedIn and B2B marketing instead of TikTok or Instagram. 

They help companies and business leaders build their online reputation and generate leads by working with well-known LinkedIn creators.

Fluence leaders

Key Services:

  • LinkedIn influencer campaigns and B2B lead generation
  • Personal branding for executives and thought leaders
  • Community building through high-credibility professionals
  • Social media management for corporate channels

Notable Highlights:

  • 500+ campaigns across executive branding and B2B sectors
  • Network includes Spain’s top LinkedIn content creators

Pricing: Aimed at enterprise-level clients

✅Pros❌Cons
Deep expertise in LinkedIn and professional influenceNot relevant for B2C or product-based brands
Strong B2B focus with measurable lead-generation impactPricing aligns with larger enterprise budgets
Boosts brand authority in professional circlesNiche specialization may not fit all marketing strategies
Limited support for content on platforms like TikTok or Instagram
Requires long-term strategy, not ideal for quick wins

10. Lua Group

Lua Group is a tech-forward influencer marketing agency in Spain known for streamlining campaigns with its proprietary software. 

Rather than charging fixed fees, Lua works on a performance-focused, partnership model, making it flexible for brands and other agencies.

influencer marketing agencies in spain: luna group

Key Services:

  • Influencer campaigns (macro, micro, and UGC Creators)
  • Proprietary platform for campaign automation
  • Data analytics and performance optimization
  • PR event activations and cross-agency partnerships

Notable Clients:

  • Caudalie (skincare)
  • Braun (product-driven creator campaigns)

Pricing: No fixed fees, flexible, partnership-based model

✅❌Pros❌Cons
Tech-powered platform saves time and reduces costsMay feel less personal or creative due to automation-heavy approach
Strong performance tracking and analytics toolsNot ideal for brands seeking custom boutique storytelling
Experience across multiple industries and use casesSmaller brands may find the system less intuitive without guidance
Lacks emotional or artistic touch compared to creative-first agencies
May require clients to be more tech-savvy or data-comfortable

11. Le Guide Noir

Le Guide Noir is a boutique influencer marketing agency and platform that offers two flexible service models: brands can either go with a fully managed 360° campaign or use a DIY platform with training and tools. 

The agency has strong expertise in the fashion, beauty, and lifestyle industries and offers bilingual support. 

Le Guide Noir

Key Services:

  • Fully managed influencer campaigns
  • DIY influencer platform with training and software tools
  • Campaign strategy and performance tracking
  • Specialized support for fashion, lifestyle, and beauty

Notable Highlights:

  • 200+ influencer campaigns completed in 2024
  • Bilingual team (English/Italian)
  • Platform empowers in-house marketing teams

Pricing: Starts from €1,000 (depending on campaign size)

✅Pros❌Cons
Two flexible options: full-service or DIY platformDIY tools require learning time for beginners
Bilingual support (English/Spanish)Premium services may be costly for small or new businesses
Expertise in fashion, beauty, and lifestyleMay lack depth in B2B or non-lifestyle verticals
DIY option may not offer the same level of strategic guidance as full service

Wrapping Up Influencer Marketing Agencies in Spain

To wrap up our list of influencer marketing agencies in Spain, a few standout names lead the way: Ainfluencer, Samy Roa,d and Hello Monday.

Among these top three, Influencer could be a more budget-friendly and professional option for small to midsize brands. After all, they know how to collaborate with influencers after running hundreds of successful campaigns. 

FAQs

Let’s answer some frequently asked questions about influencer marketing agencies in Spain:

Q1. What Services Do Influencer Marketing Agencies From Spain Typically Offer?

Influencer marketing agencies from Spain usually provide campaign strategy, influencer matchmaking, content creation, and performance tracking. Many also offer social media management and event activation services.

Q2. How Do I Choose Among The Top Influencer Agencies In Spain?

Start by checking their past campaigns, client list, and pricing models. The top influencer agencies in Spain often specialize in specific niches like fashion, tech, or lifestyle, so choose one that aligns with your brand goals.

Q3. Are Influencer Agencies in Spain Suitable For Small Businesses?

Yes, many influencer agencies in Spain offer flexible pricing or DIY platforms. While some focus on enterprise clients, others cater well to startups and small businesses looking to grow online.

Q4. Do Spanish Social Media Marketing Agencies Work With TikTok And Instagram Creators?

Most Spanish social media marketing agencies partner with creators across TikTok, Instagram, and YouTube. They help brands select the right influencers based on audience, platform, and industry.

Q5. What Makes Social Media Influencer Agencies Spain Stand Out?

Social media influencer agencies in Spain are known for creativity, localized storytelling, and deep knowledge of European audiences. Many combine influencer marketing with event planning or tech-driven tools.

Q6. Is It Better To Work With A Full-Service Agency Or A DIY Influencer Platform?

Full-service agencies offer convenience but often cost more. DIY platforms provide flexibility and budget control, making them a great choice for brands that want to stay hands-on.